Vice President, Corporate Strategic Marketing, Datacenter and Communications

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📍 Santa Clara, CA, United StatesFull time

About this role

This position reports to the CMO and is responsible for all strategic marketing activities for the Datacenter and Communications market group.  Leverages across COHERENT technology and product platforms to develop market vertical strategy to maximize outcomes for COHERENT in the Datacenter vertical.  Working across segments/BUs secures buy in from segment leaders, COHERENT Executives/board and drives market vertical strategy.

Primary Duties & Responsibilities

For the Datacenter and communications market group:

  • Responsible for all strategic marketing activities 
  • Develop Market Strategy and secure buy-in
  • Monitor and report on key trends and impact on existing business & product roadmap
  • In collaboration with the BUs, develop the product Strategy and roadmap 
  • Drive strategic planning process including for the 5YP, and make recommendations for resource prioritization and allocation (Capex and R&D) 
  • Identify new platform opportunities (2-3+ year view), work with platform teams, develop business case and strategy, secure cross-functional buy-in and drive the launch of programs
  • Facilitate New Platform Project Prioritization and resource allocation process at COHERENT level
  • Establish go-to-market strategies, develop value proposition, develop marketing plan, and work with sales and end customers for push/pull.  Develop relationships with customer's customer and end customers’ planners and decision makers
  • Provide thought leadership, developing and evangelizing platform success stories - internally and externally Serves as the COHERENT External Spokesperson on roadmap & strategy at market, industry, investor events. 
  • Participate directly or indirectly in Standards bodies and industry groups to drive COHERENT agenda

 

Education & Experience

  • Technical background and education (BS/MS) combined with significant business experience (in Engineering Leadership, Product Management, Marketing, Business Development or Sales roles) and a proven track record of success in these roles.
  • 20 years experience in Datacenter market
  • Strong understanding of the Datacenter market vertical value chain, market and competitor dynamics
  • Industry recognized leader with strong relationships with key decision makers at customer/end customers.
  • Ability to easily and successfully work in a multi-cultural, global team environment
  • Ability to handle multiple priorities and complex issues involving external and internal priorities
  • Excellent interpersonal, communication and presentation skills
  • Set a high standard of ethics, professionalism. leadership and competence

 

Skills

  • Exceptional strategic thinking and business acumen, with the ability to translate Datacenter market trends into product roadmaps, investment priorities, and long-term growth strategies.
  • Strong influence, collaboration, and stakeholder-management skills to secure alignment across global business units, executives, customers, and external industry partners.
  • Outstanding communication and presentation skills, with the ability to articulate complex technical and market concepts and serve as a credible internal and external spokesperson.

 

Working Conditions

  • Work is primarily performed in a professional office environment, with frequent collaboration across global teams through virtual and in-person meetings.
  • Requires occasional domestic and international travel to meet with customers, attend industry events, participate in standards organizations, and support business activities.

 

Physical Requirements

  • Primarily works in a professional corporate office or hybrid environment with frequent interaction across global business units and functions.
  • May work in customer, manufacturing, laboratory, or industry-event settings while engaging with internal and external stakeholders.

 

Safety Requirements

All employees are required to follow the site EHS procedures and Coherent Corp. Corporate EHS standards.

Quality and Environmental Responsibilities

 

Depending on location, this position may be responsible for the execution and maintenance of the ISO 9000, 9001, 14001 and/or other applicable standards that may apply to the relevant roles and responsibilities within the Quality Management System and Environmental Management System.

Culture Commitment

Ensure adherence to company’s values (ICARE) in all aspects of your position at Coherent Corp.:

Integrity – Create an Environment of Trust

Collaboration – Innovate Through the Sharing of Ideas

Accountability – Own the Process and the Outcome

Respect – Recognize the Value in Everyone

Enthusiasm – Find a Sense of Purpose in Work


 

Coherent Corp. is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.


 

If you need assistance or an accommodation due to a disability, you may contact us at talentacquisition@coherent.com.


 

Coherent is a global leader in lasers, engineered materials and networking components. We are a vertically integrated manufacturing company that develops innovative products for diversified applications in the industrial, optical communications, military, life sciences, semiconductor equipment, and consumer markets. Coherent provides a comprehensive career development platform within an environment that challenges employees to perform at their best, while rewarding excellence and hard-work through a competitive compensation program. It's an exciting opportunity to work for a company that offers stability, longevity and growth. Come Join Us!

Note to recruiters and employment agencies: We will not pay for unsolicited resumes from recruiters and employment agencies unless we have a signed agreement and have required assistance, in writing, for a specific opening.


Frequently Asked Questions

Is the salary disclosed for the Vice President, Corporate Strategic Marketing, Datacenter and Communications position at Coherent Corp. US?
The salary for this Vice President, Corporate Strategic Marketing, Datacenter and Communications role at Coherent Corp. US is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Vice President, Corporate Strategic Marketing, Datacenter and Communications position at Coherent Corp. US located?
This Vice President, Corporate Strategic Marketing, Datacenter and Communications role at Coherent Corp. US is based in Santa Clara, CA, United States. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Vice President, Corporate Strategic Marketing, Datacenter and Communications role at Coherent Corp. US full-time or part-time?
This is listed as a Full time position. It is posted as a Vice President, Corporate Strategic Marketing, Datacenter and Communications role at Coherent Corp. US.
How do I apply for the Vice President, Corporate Strategic Marketing, Datacenter and Communications position at Coherent Corp. US?
Click the "Apply Now" button on this page. You will be redirected to Coherent Corp. US's official application portal hosted on oraclecloud where you can submit your application directly.
When was the Vice President, Corporate Strategic Marketing, Datacenter and Communications job at Coherent Corp. US posted?
This Vice President, Corporate Strategic Marketing, Datacenter and Communications position at Coherent Corp. US was posted on Sep 11, 2026. Apply as soon as possible — early applications are often reviewed first.
Vice President, Corporate Strategic Marketing, Datacenter and Communications
Coherent Corp. US
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