WPP Media| Senior Activation Manager, Japan

wpp· Media
Apply Now ↗
📍 Tokyo,Japan

About this role

WPP is the trusted growth partner for the world’s leading brands. 

We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. 
 
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
 
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. 
 
For more information, visit WPP.com.
 

Job Specification

Title: Senior Media Activation Manager

Discipline: Media Activation

About the role

The Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.

Some of the things we’d like you to do:

  • Manage team members to deliver consistently across multiple campaigns.
  • Responsible for Performance strategy and weaving into overall campaign strategy
  • Full responsibility of the campaign performance from start to finish
  • Ultimate accountability for adherence to controls and best practices across multiple channels
  • Build annual learning agenda and test plan for assigned portfolios.
  • Final approver on performance forecast and reforecast
  • Develop multiple case studies throughout the course of the year
  • Final driver of spend recommendation for all campaigns (biddable)
  • Accountable for quarterly business review of products assigned
  • Coach and train junior members towards growth in channels/ client services
  • Issues identification, troubleshooting and communication management with internal and external clients
  • Manage all aspects of 2-3 direct reports and a team of 4-6 (staff reviews, career planning, coaching)

A bit about yourself:

  • Approximately 4-8 years experience in a digital media agency, minimum 3 year of media buying experience, minimum 2 years of people management experience
  • Specialization in Performance driven campaigns
  • Experience with planning and running larger-scale campaigns across multiple markets adhering to CPA targets
  • Experience with campaign management tools (Adwords, Doubleclick search, Marin, Kenshoo)
  • Adwords Certification (Facebook Blueprint or Doubleclick certification a plus)
  • Proficiency in Excel (Pivot Tables, VLookups, etc)
  • A passion for everything digital, with an active interest and understanding of online advertising industry trends
  • Strong understanding of optimization levers & testing approaches
  • Excellent communication skills, both verbal and written
  • Great analysis skills (including quantitative analysis) and proven critical thinking capability
  • Proven experience managing people/teams, including responsibility for career development
  • Experience with Performance best practice development and desirable experience working in a global context to drive localization and adoption
  • Self-starter who can proactively influence clients to help evolve best practices and drive innovation
  • Experience in internal and external stakeholder relationship management

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Please read our Privacy Notice (https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment) for more information on how we process the information you provide.

Frequently Asked Questions

Is the salary disclosed for the WPP Media| Senior Activation Manager, Japan position at wpp?
The salary for this WPP Media| Senior Activation Manager, Japan role at wpp is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the WPP Media| Senior Activation Manager, Japan position at wpp located?
This WPP Media| Senior Activation Manager, Japan role at wpp is based in Tokyo,Japan. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the WPP Media| Senior Activation Manager, Japan at wpp belong to?
This WPP Media| Senior Activation Manager, Japan position is part of the Media department at wpp. See the full job description for more information about the team structure and responsibilities.
How do I apply for the WPP Media| Senior Activation Manager, Japan position at wpp?
Click the "Apply Now" button on this page. You will be redirected to wpp's official application portal hosted on greenhouse where you can submit your application directly.
When was the WPP Media| Senior Activation Manager, Japan job at wpp posted?
This WPP Media| Senior Activation Manager, Japan position at wpp was posted on Aug 3, 2026. Apply as soon as possible — early applications are often reviewed first.
WPP Media| Senior Activation Manager, Japan
wpp
Apply for this role ↗

You'll be redirected to wpp's official application page on Greenhouse.