Senior Paid Social Manager

The Shelf· Performance Media
Apply Now ↗
🌍 Remote📍 Canada📍 Remote (United States)FULL TIME

About this role

About the role

  • Lead paid social strategy and campaign execution across Meta, TikTok, YouTube, Pinterest, and emerging platforms. 
  • Own campaign builds, launches, QA, ongoing optimization, and budget pacing — start to finish
  • Implement data-driven optimizations across creative, audiences, structure, and bidding — with clear documentation of rationale
  • Serve as a primary client contact — run performance calls, deliver clear recaps, and proactively communicate wins, risks, and recommendations
  • Write clear, compelling performance recaps and updates that translate data into business-relevant narratives
  • Collaborate cross-functionally with creative, analytics, and internal leads to deliver integrated growth programs

What we're looking for

  • 3–5+ years of hands-on paid social experience, senior enough to operate with full independence
  • Expert-level Meta and TikTok platform fluency; YouTube and Pinterest a plus
  • Strong analytical instincts — you read performance, form a hypothesis, take action, and document what you learned
  • Detail-oriented with a track record of error-free execution across complex account structures and larger budgets
  • Proactive and autonomous — you surface issues before being asked and bring solutions alongside problems
  • Experience with measurement & attribution frameworks across the funnel (brand lift, sales lift, search lift, e-commerce) a plus.

Qualifications

  • Accounts are running cleanly — launched on time, structured correctly, budgets pacing accurately
  • Optimizations are consistent, thoughtful, and documented — the team can follow your logic
  • Clients feel informed and confident — you're proactively sharing updates, not just responding to requests
  • Performance recaps are clear and strategic, not just metrics exports
  • You're flagging strategic opportunities and risks without being asked

About The Shelf


The Shelf is a full-service influencer marketing agency built on data, creativity, and results. We partner with mid-market and enterprise brands to design and execute influencer programs that drive real business outcomes — from awareness and content production to conversion and long-term brand equity.


What sets us apart is how we work: our proprietary platform gives us deeper visibility into influencer performance, audience quality, and campaign analytics than any spreadsheet or gut-feel approach ever could. We don't just book influencers — we build programs with intention, backed by strategy and measured with rigor.


We're a remote-first team of strategists, creatives, operators, and data thinkers who move fast, think big, and care deeply about doing great work. If you're looking for a place where your ideas actually shape the product and the culture, this is it.


Our Performance Media team is expanding! We are hiring a Senior Paid Media Manager to own the strategy and execution of paid social campaigns across multiple platforms. This role is ideal for someone experienced enough to operate independently, manage complexity, and make informed optimizations—while partnering with internal leads on strategy.


Your focus will be clean execution, performance optimization, and ad account management at scale.

Frequently Asked Questions

Is the salary disclosed for the Senior Paid Social Manager position at The Shelf?
The salary for this Senior Paid Social Manager role at The Shelf is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Is the Senior Paid Social Manager job at The Shelf remote?
Yes, this Senior Paid Social Manager position at The Shelf is remote, with team members based in Canada, Remote (United States). You can work from home or anywhere in the supported regions.
Is the Senior Paid Social Manager role at The Shelf full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Senior Paid Social Manager role in the Performance Media department at The Shelf.
Which team or department does the Senior Paid Social Manager at The Shelf belong to?
This Senior Paid Social Manager position is part of the Performance Media department at The Shelf. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Paid Social Manager position at The Shelf?
Click the "Apply Now" button on this page. You will be redirected to The Shelf's official application portal hosted on rippling where you can submit your application directly.
When was the Senior Paid Social Manager job at The Shelf posted?
This Senior Paid Social Manager position at The Shelf was posted on May 19, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Paid Social Manager
The Shelf
Apply for this role ↗

You'll be redirected to The Shelf's official application page on rippling.