Senior Associate -Digital Product Management

The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500, and we aim to deliver on that by doing work that is both creative and effective. The Global Brand Strategy & Insights team sits within GABM and is responsible for accelerating brand consideration globally by delivering robust insights, transformative brand strategies, and key capabilities for marketers across the organization.

The Sr. Associate, Digital Product Management, will be responsible for supporting the execution and delivery of a digital ticketing product portfolio, in partnership with the Product Manager. This role focuses on enhancing the end-to-end ticketing experience to drive customer engagement, satisfaction, and conversion through continuous optimization and feature delivery. This role will also partner closely with other entertainment product stakeholders as needed across the Digital Brand Products team in GABM.

The individual will play a key role in translating business needs into actionable product requirements, supporting the development and optimization of digital ticketing capabilities, and ensuring seamless integration across internal systems and third-party partners. This includes contributing to initiatives across the ticketing journey—such as discovery, purchase, fulfillment, and post-purchase experiences—while leveraging data and insights to inform future opportunities. 

• Support the end-to-end delivery of digital ticketing products and features, from concept through launch, in partnership with the Digital Product Manager
  • Contribute to roadmap execution by helping define detailed product requirements and user stories for digital ticketing experiences
  • Translate business needs into clear, actionable requirements for engineering teams
• Partner closely with engineering teams to support day-to-day product development of digital ticketing capabilities
  • Lead Agile ceremonies (stand-ups, sprint planning, backlog grooming, retrospectives)
  • Own backlog hygiene and support prioritization to align with roadmap objectives
• Support testing and validation efforts for digital ticketing features 
  • Collaborate with QA to ensure comprehensive test coverage and high-quality releases
  • Participate in user acceptance testing (UAT) and help coordinate defect resolution and launch readiness
• Monitor performance of digital ticketing products and support data analysis efforts
  • Track key metrics (e.g., conversion, purchase flow, fulfillment) and identify trends to inform enhancements
  • Assist in building reports and dashboards to support ongoing product optimization
• Support broader digital entertainment initiatives as needed, including collaboration with third-party partners
  • Assist in onboarding efforts, integrations, and ongoing coordination with external ticketing partners 
  • Help ensure a seamless end-to-end customer experience across internal and third-party ticketing solutions
  • Collaborate with internal team PM/POs to ensure continuity across ticketing and experiences journeys on workflows, requirements gathering and feature delivery
• Build and maintain strong relationships with cross-functional stakeholders, including but not limited to engineering, design, marketing, legal, servicing, and external partners
• Stay informed on industry trends, competitive offerings, and emerging technologies in ticketing and live event experiences to help inform future product roadmap

Minimum Qualifications

• Experience in a digital product or product-adjacent role, with demonstrated expertise in relevant product skills and practices.
• Strong communication and stakeholder management skills, with the ability to influence partners and drive alignment across teams
• Ability to prioritize and manage multiple tasks and initiatives based on evolving business needs
• Highly organized and detail-oriented, with the ability to connect insights across workstreams and make sound product decisions
• Strong analytical and problem-solving skills, with the ability to derive insights from data, business processes, and stakeholder inputs
• Demonstrated ability to adapt quickly in a fast-paced, dynamic environment and reprioritize as needed
• Proactive, self-starter mindset with a high degree of ownership and accountability for results
• Customer-first mindset with a passion for delivering high-quality digital experiences
• Ability to build and maintain collaborative relationships with cross-functional business and technology partners
   

Preferred Qualifications

• Experience working in Agile development environments and familiarity with related tools and frameworks
• Familiarity in entertainment ticketing or related industries
• Familiarity with Adobe Analytics or similar analytics tools

Employment eligibility to work with American Express in the US is required as the company will not pursue visa sponsorship for these positions. 

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.