Sales Development Representative (SDR)

About the Role

Key Responsibilities

• Identify and research potential B2B prospects through LinkedIn, databases, websites, and other relevant channels.
• Generate qualified leads through outbound calling, emails, LinkedIn, and other prospecting methods.
• Conduct initial conversations with prospects to understand their business requirements and assess potential opportunities.
• Schedule qualified meetings and product demos for the Sales/Account Executive team.
• Maintain and regularly update prospect and lead information in the CRM.
• Follow up with prospects through multiple communication channels.
• Work closely with the Sales and Marketing teams to improve lead-generation strategies.
• Achieve monthly/quarterly lead-generation and meeting-booking targets.
• Track outreach activities, conversions, and pipeline metrics and share regular updates with the reporting manager.
• Stay updated on the company's products, services, target industries, and competitive landscape.

Requirements

• 3 - 5 years of experience in SDR, BDR, Inside Sales, Lead Generation, Business Development, or a similar role.
• Strong communication and interpersonal skills.
• Good verbal and written English communication.
• Comfortable making outbound calls and engaging with new prospects.
• Ability to identify decision-makers and understand customer requirements.
• Strong follow-up and relationship-building skills.
• Target-oriented with a proactive and self-motivated approach.
• Basic understanding of CRM tools and sales processes.
• Good research and prospecting skills.
• Ability to work independently as well as collaboratively within a sales team.

Good to Have

• Experience in B2B/IT/Technology sales.
• Experience selling SaaS, software, data, AI, or technology solutions.
• Familiarity with tools such as LinkedIn Sales Navigator, CRM platforms, email automation, or lead-generation databases.