Performance Marketing Lead
Weekday AI
Performance Marketing Specialist (Paid Search)
WATI.io· Marketing
About this role
Wati is the world's leading WhatsApp-first conversational growth platform, empowering businesses to build deeper customer relationships and accelerate revenue growth.
Trusted and loved by over 16,000 customers across 190+ countries, Wati has established itself as the premier choice for businesses leveraging WhatsApp and other messaging channels to connect with customers on their platform of choice.
In a world where real-time interactions drive growth, Wati's story is all about business growth through conversations. At Wati, we believe that every conversation matters, whether it's engaging a first-time prospect, nurturing a qualified lead, or deepening relationships with loyal clients. We transform these conversations into opportunities for building relationships, and strong relationships lead to increased revenue.
Our Platform
The AI-native platform simplifies complex business operations by bringing all customer interactions under one intelligent roof. Designed for scalability and ease of use, our solution delivers a measurable ROI while adapting to businesses of all sizes, from emerging startups to established enterprises.
Our Backing & Partnerships
Wati is proudly backed by world-class investors including Tiger Global, Sequoia Capital, DST Global, and Shopify. As a Premium-tier Partner of Meta, Google, and WhatsApp, we maintain the highest standards of integration and platform excellence.
About the Role:
We are seeking a highly analytical Performance Marketing Specialist to own the execution of our Google Paid channel globally. You will be the master of our Google Ads accounts.
What You’ll Do:
- Campaign Execution: Manage the day-to-day operations of Google campaigns.
- Landing Page Optimization: Run A/B tests on landing pages to improve Quality Scores and Conversion Rates.
- Audience Segmentation: Build and refine audience lists to target high-value B2B buyers.
- Reporting: Track daily and weekly performance metrics, providing actionable insights to the Performance Lead.
- 1-3 years of hands-on experience in Google Ads.
- Strong proficiency with spreadsheets.
- A "scientist" mindset, you love testing hypotheses and analyzing data.
- Experience with Hubspot is a plus.
Frequently Asked Questions
Is the salary disclosed for the Performance Marketing Specialist (Paid Search) position at WATI.io?
The salary for this Performance Marketing Specialist (Paid Search) role at WATI.io is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Performance Marketing Specialist (Paid Search) position at WATI.io located?
This Performance Marketing Specialist (Paid Search) role at WATI.io is based in Shenzhen, Guangdong Province, China. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Performance Marketing Specialist (Paid Search) role at WATI.io full-time or part-time?
This is listed as a Full time position. It is posted as a Performance Marketing Specialist (Paid Search) role in the Marketing department at WATI.io.
Which team or department does the Performance Marketing Specialist (Paid Search) at WATI.io belong to?
This Performance Marketing Specialist (Paid Search) position is part of the Marketing department at WATI.io. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Performance Marketing Specialist (Paid Search) position at WATI.io?
Click the "Apply Now" button on this page. You will be redirected to WATI.io's official application portal hosted on workable where you can submit your application directly.
When was the Performance Marketing Specialist (Paid Search) job at WATI.io posted?
This Performance Marketing Specialist (Paid Search) position at WATI.io was posted on Aug 17, 2026. Apply as soon as possible — early applications are often reviewed first.
Performance Marketing Specialist (Paid Search)
WATI.io
You'll be redirected to WATI.io's official application page on workable.