Digital Marketing Specialist

queuebuster· Marketing
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📍 Noida, UP, IndiaFULL TIME
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About this role

Position: Digital Marketing Specialist
Experience: 2+ Years (Full time)
Location: Noida, Uttar Pradesh (On-site)

About QueueBuster POS
QueueBuster (a DPD Technology company) is a dynamic and fast-growing retail technology leader, revolutionizing the way businesses manage their
operations. From sprawling retail chains to compact kiosks and carts, QueueBuster powers over 75,000 merchants across the globe. Our versatile
POS solutions cater to diverse business needs, including seamless billing, inventory management, khata (digital ledger), eStore integration, CRM loyalty
programs, and detailed reporting. Serving industries like retail, restaurants, cafes, electronics, FMCG, and more, QueueBuster is committed to empowering
businesses of all sizes to operate smarter and more efficiently. At QueueBuster, we champion a culture of collaboration, creativity, and innovation, where teamwork thrives, and flexibility is celebrated

About the Role:
We’re looking for a Digital Marketing Specialist who can turn marketing plans into action. This is an execution-led role for someone comfortable setting up campaigns, managing day-to-day activities, tracking results, and improving performance.

Key Responsibilities:

  • SEO: Execute on-page and off-page SEO, including keyword research, content optimisation, internal linking, and quality backlink building
  • AEO (Answer Engine Optimisation): Optimise content for search queries, featured answers, and AI-powered answer engines
  • Performance Marketing: Set up, manage, and optimise paid campaigns across
  • Google Ads and Meta Ads, including audience targeting, conversion tracking, retargeting, and creative testing
  • Email Marketing: Execute campaigns and automated journeys, manage audience segments, and improve engagement and conversions
  • WhatsApp Marketing: Run campaigns, manage segmentation and follow-ups, and build automated customer journeys
  • CRM Tools: Maintain lead data, manage workflows, track lead movement, and support marketing automation
  • Technical Collaboration: Work closely with the technology and development teams to build and optimise website pages, landing pages, and technical integrations that support digital marketing campaigns, tracking, and automation
  • Reporting: Monitor campaign performance, identify areas for improvement, and translate insights into action
What We’re Looking For:
  • At least 2 years of practical experience executing digital and performance marketingcampaigns
  • Hands-on experience across SEO, AEO, paid advertising, email marketing, WhatsApp marketing, and CRM tools
  • A strong understanding of marketing funnels, lead generation, conversion optimisation, and campaign measurement
  • Familiarity with Google Analytics, Google Search Console, Google Ads, Meta Ads Manager, and CRM platforms.
  • Ability to manage multiple campaigns, meet deadlines, and take ownership of execution.
  • Examples of campaigns you have personally executed, with measurable results.
Why Join Us?
You’ll be part of a fast-scaling retail-tech company with a growing digital footprint. This role offers the chance to own platforms, experiment creatively,
and contribute directly to brand building and business outcomes.

Frequently Asked Questions

Is the salary disclosed for the Digital Marketing Specialist position at queuebuster?
The salary for this Digital Marketing Specialist role at queuebuster is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Digital Marketing Specialist position at queuebuster located?
This Digital Marketing Specialist role at queuebuster is based in Noida, UP, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Digital Marketing Specialist role at queuebuster full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Digital Marketing Specialist role in the Marketing department at queuebuster.
Which team or department does the Digital Marketing Specialist at queuebuster belong to?
This Digital Marketing Specialist position is part of the Marketing department at queuebuster. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Digital Marketing Specialist position at queuebuster?
Click the "Apply Now" button on this page. You will be redirected to queuebuster's official application portal hosted on keka where you can submit your application directly.
When was the Digital Marketing Specialist job at queuebuster posted?
This Digital Marketing Specialist position at queuebuster was posted on Sep 24, 2026. Apply as soon as possible — early applications are often reviewed first.
Digital Marketing Specialist
queuebuster
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You'll be redirected to queuebuster's official application page on keka.