Digital Marketing Executive

Company Description

Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.

Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats faster.

Job Description

We are seeking an enthusiastic and innovative Digital Marketing Executive to join our dynamic team . As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to drive brand awareness, engage customers, and generate leads.

• Develop and execute comprehensive digital marketing campaigns across various platforms, including social media, email, and search engines
• Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
• Implement SEO/SEM strategies to improve organic search rankings and drive website traffic
• Create and curate engaging content for social media channels, blogs, and email marketing campaigns
• Analyze campaign performance using analytics tools and provide data-driven insights to improve marketing effectiveness
• Collaborate with cross-functional teams to ensure consistent brand messaging across all digital channels
• Stay up-to-date with the latest digital marketing trends and best practices, recommending innovative approaches to enhance our online presence
• Monitor competitor activities and industry developments to identify new opportunities for growth
• Manage project timelines and budgets efficiently to meet marketing objectives
• Prepare regular reports on marketing metrics and present findings to stakeholders

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, or a related field
• 0-1 years of experience in digital marketing, with a proven track record of successful campaigns
• Proficiency in digital marketing platforms, including Google Ads, Facebook Ads, and LinkedIn Ads
• Strong knowledge of SEO/SEM principles and best practices
• Experience with content marketing, email marketing, and social media marketing strategies
• Expertise in using analytics tools such as Google Analytics and social media insights
• Familiarity with project management tools and methodologies
• Google Ads certification preferred
• Excellent written and verbal communication skills
• Strong analytical and data-driven decision-making abilities
• Creative mindset for developing innovative marketing campaigns
• Ability to work efficiently in a fast-paced, collaborative environment
• Detail-oriented with excellent organizational skills
• Customer-focused approach to marketing strategies
• Goal-oriented with a track record of meeting or exceeding targets
• Up-to-date knowledge of current digital marketing trends and best practices

Additional Information

Fluency in English