Technical Programmatic Ads Specialist
truagency· Technology Services
About this role
Job Title: Technical Programmatic Ads Specialist
Location: Chandigarh, India
Department: IT/Technology
Reports To: Director of Technology
Job Type: Full-Time
About Us: Tru is a leading technology company specializing in innovative digital advertising solutions. Our Seller Side Platform (SSP) empowers publishers to maximize their ad revenue through efficient programmatic advertising. We are looking for a talented Programmatic Ads Specialist to join our team and drive our SSP's success.
Job Summary: The Programmatic Ads Specialist will be responsible for managing and optimizing the performance of our Seller Side Platform. This role requires a deep understanding of programmatic advertising, ad exchanges, and real-time bidding (RTB). The ideal candidate will have a strong analytical mindset, excellent communication skills, and the ability to work collaboratively with various teams to achieve revenue goals.
Job Location and Address:
This requirement is Full Time and working from the office only. No Hybrid or Remote. The Incumbent is required to work in the following location:
- Plot No E 275, Industrial Area, Sector 75, Sahibzada Ajit Singh Nagar, Punjab 160071
Key Responsibilities:
- SSP Management: Oversee the daily operations of the Seller Side Platform, ensuring smooth functioning and optimal performance.
- Ad Inventory Optimization: Analyze ad inventory and implement strategies to maximize yield and fill rates for publishers.
- Campaign Setup & Management: Set up, manage, and optimize programmatic ad campaigns, including PMP deals, open auctions, and direct deals.
- Data Analysis: Monitor key performance metrics and conduct thorough data analysis to identify trends, issues, and opportunities for improvement.
- Reporting: Generate regular reports on ad performance, revenue, and key insights for internal teams and external stakeholders.
- Collaboration: Work closely with the sales, marketing, and technical teams to align strategies and drive revenue growth.
- Troubleshooting: Identify and resolve issues related to ad delivery, discrepancies, and other technical challenges.
- Market Research: Stay updated with industry trends, emerging technologies, and best practices in programmatic advertising.
Qualifications:
- Education: Bachelor’s degree in Marketing, Advertising, Business, or a related field.
- Experience: 5+ years of experience in programmatic advertising, preferably within an SSP environment.
- Technical Skills: Proficiency with SSP platforms, ad exchanges, DSPs, and RTB processes. Experience with Google Ad Manager, OpenX, or similar platforms is a plus.
- Analytical Skills: Strong analytical and problem-solving abilities with a data-driven mindset.
- Communication: Excellent verbal and written communication skills with the ability to present complex information clearly.
- Collaboration: Proven ability to work collaboratively in a cross-functional team environment.
- Detail-Oriented: High attention to detail with the ability to manage multiple tasks and projects simultaneously
- Certifications: Relevant certifications such as Google Ad Manager Certification, IAB Digital Media Sales Certification, or similar.
- Programming Knowledge: Basic understanding of HTML, JavaScript, and SQL for troubleshooting and custom solutions.
Benefits:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Flexible working hours and remote work options.
- Professional development opportunities and continuous learning.
- Collaborative and inclusive company culture.
Frequently Asked Questions
Is the salary disclosed for the Technical Programmatic Ads Specialist position at truagency?
The salary for this Technical Programmatic Ads Specialist role at truagency is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Technical Programmatic Ads Specialist position at truagency located?
This Technical Programmatic Ads Specialist role at truagency is based in Mohali, PB, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Technical Programmatic Ads Specialist role at truagency full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Technical Programmatic Ads Specialist role in the Technology Services department at truagency.
Which team or department does the Technical Programmatic Ads Specialist at truagency belong to?
This Technical Programmatic Ads Specialist position is part of the Technology Services department at truagency. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Technical Programmatic Ads Specialist position at truagency?
Click the "Apply Now" button on this page. You will be redirected to truagency's official application portal hosted on keka where you can submit your application directly.
When was the Technical Programmatic Ads Specialist job at truagency posted?
This Technical Programmatic Ads Specialist position at truagency was posted on Oct 6, 2026. Apply as soon as possible — early applications are often reviewed first.
Technical Programmatic Ads Specialist
truagency
You'll be redirected to truagency's official application page on keka.