Channel Marketing Manager

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MarketingBrandingMarket ResearchPartner EngagementMarketing Strategy

About this role

4) Key Result Areas

Key Result Areas

Supporting Actions

Event Management & Activations

Plan and execute end-to-end marketing events including branch launches, channel partner meets, corporate engagement programs, exhibitions, developer events, leadership visits, internal events and other business activation initiatives. Ensure seamless execution, stakeholder coordination and adherence to brand standards.

Partner Expansion & Engagement

Support business teams in partner acquisition and engagement initiatives by planning and executing partner onboarding programs, engagement campaigns, activation initiatives and networking events to strengthen the channel ecosystem.

Partner Branding & Visibility

Drive execution of partner branding initiatives across business verticals by ensuring timely implementation, brand compliance and enhanced visibility across partner touchpoints.

Marketing Operations & BAU Support

Manage day-to-day marketing operations including artwork coordination, print production, vendor management, PO creation, invoice processing, budget tracking, logistics, inventory management, approvals, compliance and timely support for business requirements. Ensure smooth execution of all BAU marketing activities.

Vendor Management & Procurement

Build and manage relationships with event agencies, fabrication partners, printers, production vendors and venue partners. Drive cost optimization, service quality and timely delivery while ensuring adherence to procurement processes.

Process Excellence & Cross-functional Collaboration

Develop standardized event processes, documentation and MIS. Collaborate with Sales, Product, Distribution, Procurement, Finance, Compliance and regional teams to ensure efficient execution of marketing initiatives and continuous process improvements.

Frequently Asked Questions

Is the salary disclosed for the Channel Marketing Manager position at Aditya Birla Group?
The salary for this Channel Marketing Manager role at Aditya Birla Group is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Channel Marketing Manager position at Aditya Birla Group located?
This Channel Marketing Manager role at Aditya Birla Group is based in 10thflr R-Tech Prk Goregaon E, Maharashtra, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
How do I apply for the Channel Marketing Manager position at Aditya Birla Group?
Click the "Apply Now" button on this page. You will be redirected to Aditya Birla Group's official application portal hosted on peoplestrong where you can submit your application directly.
When was the Channel Marketing Manager job at Aditya Birla Group posted?
This Channel Marketing Manager position at Aditya Birla Group was posted on Aug 12, 2026. Apply as soon as possible โ€” early applications are often reviewed first.
Channel Marketing Manager
Aditya Birla Group
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