Sr. Analyst, Content Analytics LATAM (Temp role 6 months)

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BUILD SOMETHING BIGGER THAN YOURSELF 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?  

We’re looking for a Sr. Analyst, Content Analytics LATAM to analyze content performance and audience engagement of Disney Streaming Services, applying advanced analytics in order to understand consumption on Disney+. You will collaborate with the Regional Content Manager in the creation of audience insights by thrusting Data driven thinking, automated reports and storytelling, while also building strong relationships to support decisions throughout DTC strategies and operations.

The Sr. Analyst, Content Analytics LATAM will be responsible for: 

• Disney+ content performance: Dive into the heart of our content offerings, leveraging cutting-edge reporting, visualization, and insights delivery techniques.
• Collaborate with cross-functional teams to conduct in-depth analyses of properties and original productions. Your efforts will be instrumental in boosting consumption levels and ensuring that our content stands out in the competitive streaming landscape.
• Series, Movies and Sports streaming analysis: Employ your profound comprehension of live streaming audiences and content performance to deliver strategic insights. Your analyses will guide our content strategies and contribute to our continuous growth.
• Partner closely with business stakeholders (Marketing, Acquisitions and DTC Programing) to identify and unlock opportunities to improve content performance within the platform.
• Take the lead in hosting impactful presentations and meetings. Transform data into compelling stories that drive data-driven decisions. Your expertise will inspire confident choices and pave the way for innovative content strategies.
• Keep on track key streaming and digital consumption metrics able to perform deep understanding of content consumption.
• Track multi-platform audience evolution in the marketplace and keep up-to- date with industry changes, case studies and promoting proactively market insights within the company.
• Bring effort to the constant improvement and development of new tools for analyzing data.
• Go beyond data reporting to analyze the "why" behind consumption.

What we need from you to be part of this story:

• +4 years work experience analyzing large datasets.
• +2 years of hands-on media / content analytics (SVOD, OTT) is preferred.
• Demonstrable and solid experience using data visualization tools like Looker, Tableau, or Power BI to create interactive dashboards and reports.
• Advanced, proven experience with SQL for querying and manipulating large datasets in environments like Snowflake, BigQuery, Redshift, etc.
• Programming experience with Python or R for data analysis, including libraries such as Pandas, NumPy, Scikit-learn, Matplotlib/Seaborn.
• Knowledge of statistical and Machine Learning models (e.g., regression, classification, clustering, time series) to solve business problems.
• Experience analyzing digital media consumption metrics, subscription models (SVOD), or advertising models (AVOD) is a plus.

​Additional Information: 

At Disney, we believe it takes great people to create memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney

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