Sports Sales Executive

Company Description

Fairmont St. Andrews encapsulates luxury and this experience begins and ends with our colleagues. Fairmont St Andrews is one of Scotland’s most iconic 5-star luxury hotels and resorts in the home of golf.

Our 213-bedroom property is located on the outskirts of St Andrews, boasting 2 championship golf courses and an award-winning spa and leisure facility. With multiple food and beverage venues on site, including our two AA Rosette Restaurant, St Andrews Bay Clubhouse & Grill - serving the finest Scottish steak and seafood, we are able to offer our guests a world class experience for dining and leisure activities, right here on property.

Within 20 minutes from Leuchars Railway station and 35 minutes from Dundee, we are an easy commute from numerous Scottish destinations.

Job Description

A fantastic opportunity has arisen within our commercial team to drive sales - through golf days, golf and resort memberships and sports camps.

Working alongside the sales, golf and marketing team, this is an amazing opportunity for a passionate and commercially driven individual in one of Scotland premier golf resorts.

Key Responsibilities:

• Drive revenue across all business areas
• Identify, prospect, and secure new business opportunities.
• Build and maintain strong relationships with sporting organisations, golf societies, clubs, sports events agencies, and corporate clients.
• Source and secure residential and non-residential sporting events such as but not limited to team camps, golf tournaments and golf days.
• Promote and sell corporate golf memberships.
• Identify and target opportunities to secure new golf members.
• Maintain strong relationships with existing members to maximise retention and referral opportunities.
• Develop partnerships with local, national, and international sports organisations.
• Represent the business at networking events, trade shows, golf events, and industry functions.
• Conduct regular client meetings, site visits, and familiarisation trips.
• Ensure excellent communication and coordination with operational teams to deliver outstanding client experiences.
• Maintain accurate sales activity records and pipeline management through OPERA.

Qualifications

Skills and qualities: 

• Proven track record in sales, business development, hospitality sales, sports sales, or a related commercial role.
• Strong networking, negotiation, and relationship-building skills.
• Demonstrated ability to achieve and exceed revenue targets.
• Excellent communication and presentation skills.
• Highly organised with strong attention to detail.
• Self-motivated, proactive, and able to work independently.
• Passionate about sport, with a particular interest in golf.
• Energetic, enthusiastic, and highly driven.
• Strong team player who can collaborate effectively across departments.

Desirable:

• Experience within hospitality, golf, leisure, tourism, or sports-related industries.
• Knowledge of corporate golf events and membership structures.
• Existing network within the golf, sports, or corporate sectors.
• Familiarity with OPERA and Lightspeed or similar.

Additional Information

What's in it for you?

• Competitive salary and annual leave entitlement

• Friends & Family rates across Fairmont and Accor hotels worldwide

• Discounts on food and beverage across all our outlets

• Complimentary meals on duty

• Complimentary Spa and Leisure access 

• Wellbeing and colleague support programmes

• Complimentary Golf access

• Ongoing training and professional development opportunities