Social Media Marketer
Weekday AIยท Weekday's Client via platform
About this role
๐ง๐ต๐ถ๐ ๐ฟ๐ผ๐น๐ฒ ๐ถ๐ ๐ณ๐ผ๐ฟ ๐ผ๐ป๐ฒ ๐ผ๐ณ ๐๐ต๐ฒ ๐ช๐ฒ๐ฒ๐ธ๐ฑ๐ฎ๐'๐ ๐ฐ๐น๐ถ๐ฒ๐ป๐๐
๐ฆ๐ฎ๐น๐ฎ๐ฟ๐ ๐ฟ๐ฎ๐ป๐ด๐ฒ: ๐ฅ๐ ๐ณ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ - ๐ฅ๐ ๐ญ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ (๐ถ๐ฒ ๐๐ก๐ฅ ๐ณ-๐ญ๐ฌ ๐๐ฃ๐)
Experience: 1+ yrs
Location: Bangalore
Job Type: Full-time
We are looking for a creative and trend-savvyย Social Media & Influencer Marketing Executiveย to help build and grow a fashion brand designed forย Gen Z women, with a strong focus on individuality, self-expression, and contemporary culture.
The ideal candidate will have a strong understanding of Gen Z behaviour, fashion, social media trends, creators, and internet culture. You will play a hands-on role in building the brand's social presence, creating engaging short-form content, managing influencer collaborations, and developing an active online community.
Key Responsibilities
- Own and grow the brand's presence acrossย Instagram, YouTube Shorts, Snapchat, Pinterest, and emerging social platforms.
- Develop and execute aย Gen Z-focused social media strategy and content calendar.
- Create and coordinate engagingย Reels, Stories, posts, short-form videos, and other social content.
- Stay ahead of emergingย Gen Z trends, memes, creators, music, fashion movements, and internet culture.
- Identify and build relationships with relevantย fashion, lifestyle, and micro-influencers.
- Manage influencer campaigns end-to-end, includingย creator identification, outreach, negotiations, briefing, content approvals, and performance tracking.
- Collaborate with creators and influencers to develop authentic, on-brand content.
- Monitor social media performance, includingย reach, engagement, conversions, and campaign ROI.
- Use performance insights to continuously optimise content and influencer campaigns.
- Work closely with founders and creative teams to develop compelling brand stories and campaigns.
- Build and nurture an engaged, active, and loyal online community.
- Identify new social platforms, content formats, and creator opportunities that can strengthen brand visibility.
- Support the development of a distinctive and culturally relevant fashion brand identity across social channels.
What Makes You a Great Fit
- 1โ4 years of experienceย in social media, influencer marketing, digital marketing, content, or a related field.
- Strong understanding ofย Gen Z culture, fashion, social media behaviour, and consumer trends.
- Hands-on experience managingย creators, influencers, influencer campaigns, or agencies.
- Strong copywriting, storytelling, communication, and content ideation skills.
- Comfortable creating, editing, and coordinatingย short-form video content.
- Excellent understanding of platforms such asย Instagram, YouTube Shorts, Snapchat, and Pinterest.
- Strong visual sense with a keen eye forย fashion, aesthetics, branding, and trends.
- Good organisational and project-management skills with the ability to manage multiple creator collaborations and campaigns.
- Strong negotiation and relationship-management skills.
- Data-driven mindset with an ability to understand social metrics and use insights to improve performance.
- Highly tuned into emergingย creators, trends, memes, music, and internet culture.
- Ability to identify content that is authentic, relatable, culturally relevant, and shareable.
- Passion forย fashion, social media, creator culture, and digital communities.
- Proactive, curious, and comfortable working in a fast-moving environment where experimentation and creativity are encouraged.
Frequently Asked Questions
Is the salary disclosed for the Social Media Marketer position at Weekday AI?
The salary for this Social Media Marketer role at Weekday AI is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Social Media Marketer position at Weekday AI located?
This Social Media Marketer role at Weekday AI is based in Bengaluru, Karnataka, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Social Media Marketer role at Weekday AI full-time or part-time?
This is listed as a Full time position. It is posted as a Social Media Marketer role in the Weekday's Client via platform department at Weekday AI.
Which team or department does the Social Media Marketer at Weekday AI belong to?
This Social Media Marketer position is part of the Weekday's Client via platform department at Weekday AI. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Social Media Marketer position at Weekday AI?
Click the "Apply Now" button on this page. You will be redirected to Weekday AI's official application portal hosted on workable where you can submit your application directly.
When was the Social Media Marketer job at Weekday AI posted?
This Social Media Marketer position at Weekday AI was posted on Sep 22, 2026. Apply as soon as possible โ early applications are often reviewed first.
Social Media Marketer
Weekday AI
You'll be redirected to Weekday AI's official application page on workable.