Social Media/ Digital Marketing Officer
About this role
Job Description: Social Media & Digital Growth Officer
Industry: Consumer Electronics & Tech Goods (Laptops, Phones, Accessories)
Location: Ikeja, Lagos, Nigeria (Hybrid / Flexible Work-from-Home)
Reporting To: Chief Executive Officer (CEO)
Role Overview
A Retail Store is seeking a results-driven Social Media & Digital Growth Officer to take full ownership of our digital presence, build an engaged online community, and directly generate sales through creative, commercial social media management.
Reporting directly to the CEO, you will turn organic reach and targeted campaigns into active customer inquiries and revenue for our consumer electronics products.
Key Responsibilities
- Strategy & Execution: Develop and execute data-driven social media and digital growth strategies tailored to consumer electronics, laptops, and mobile devices.
- Content Creation: Produce engaging, conversion-focused content (videos, graphics, copy) with a primary focus on Instagram and TikTok, alongside secondary management of Facebook, X (Twitter), and LinkedIn.
- Community Management: Proactively engage with our online audience by managing pages, comments, and direct messages promptly and professionally to convert inquiries into sales.
- Sales & Campaign Management: Plan and execute social media campaigns, promotions, and initiatives designed to drive brand visibility, generate quality leads, and boost sales.
- Performance Analysis: Monitor platform metrics, track campaign performance, and deliver sales lead reports directly to the CEO while optimizing strategies based on data insights.
- Trend Monitoring: Stay current with social media trends, platform updates, content formats, and digital marketing best practices in tech retail.
Requirements
- Education: Minimum of HND (Open to candidates with strong experience regardless of formal degree).
- Experience: Minimum of 2 years managing social media accounts or digital marketing campaigns.
- Skills: Strong content creation, copywriting, storytelling, and audience engagement capabilities.
- Platform Expertise: Deep knowledge of Instagram and TikTok (essential), as well as Facebook, X, and LinkedIn. Experience running digital advertising campaigns is an advantage.
- Industry Focus: Open to candidates from any industry background (prior tech or consumer electronics experience is a plus).
- Mindset: Highly proactive, self-driven, analytical, and results-oriented with a strong commercial focus.
Work Conditions, Perks & Support
- Probation Period: 3 Months
- Work Arrangement: Flexible Hybrid setup with work-from-home options
- Perks & Benefits: Designated work tools provided, monthly data allowance for remote workdays, and dedicated operational team support.
Benefits
₦200,000 – ₦300,000 net monthly
Frequently Asked Questions
Is the salary disclosed for the Social Media/ Digital Marketing Officer position at roam?
The salary for this Social Media/ Digital Marketing Officer role at roam is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Social Media/ Digital Marketing Officer position at roam located?
This Social Media/ Digital Marketing Officer role at roam is based in Ikeja, Nigeria. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Social Media/ Digital Marketing Officer role at roam full-time or part-time?
This is listed as a Full time position. It is posted as a Social Media/ Digital Marketing Officer role at roam.
How do I apply for the Social Media/ Digital Marketing Officer position at roam?
Click the "Apply Now" button on this page. You will be redirected to roam's official application portal hosted on zohorecruit where you can submit your application directly.
When was the Social Media/ Digital Marketing Officer job at roam posted?
This Social Media/ Digital Marketing Officer position at roam was posted on Aug 31, 2026. Apply as soon as possible — early applications are often reviewed first.
Social Media/ Digital Marketing Officer
roam
You'll be redirected to roam's official application page on zohorecruit.