Social Media Account Manager - Maternity Cover (Freelance)
About this role
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
We are looking for a Senior Social Media Account Manager to temporarily join our Social Media team. The professional will act as a senior reference figure for the accounts, stepping in at key moments of the client relationship and ensuring day-to-day operational and strategic management. This role involves working in close collaboration with the Social Media Creative & Strategy Lead and the Social Media Managers responsible for each account. We are looking for someone with solid experience in account and social media management, capable of handling multiple clients and projects simultaneously with autonomy, rigor, and a results-oriented mindset.
Responsibilities:
- Monitor client relationships at key moments — presentations, approvals, escalations, and strategic reviews — in coordination with the Social Media Managers responsible for daily contact.
- Manage the day-to-day operations of the accounts, ensuring compliance with timelines, deliverables, and expectations.
- Oversee and coordinate 360 campaigns from briefing to execution, ensuring alignment among all involved parties.
- Support budget management and control per client, as well as the monitoring of billing processes.
- Participate in and support shoots and content production, ensuring the connection between the client, the creative team, and production partners.
- Prepare and monitor status reports, contact reports, and project documentation.
- Actively collaborate with the Social Media Creative & Strategy Lead on strategic planning and responding to briefings.
- Identify growth and upsell opportunities within the managed accounts.
Required Skills and Experience:
- Minimum of 5 years of experience in account management and/or client management within an agency context, with a focus on social media.
- Solid knowledge of the social media ecosystem (Meta, TikTok, LinkedIn, YouTube, among others).
- Proven experience in overseeing 360 campaigns and content production projects.
- Familiarity with budget management and billing processes in an agency environment.
- Excellent organizational skills, priority management, and attention to detail.
- Communicative and proactive profile with a strong client-oriented focus.
- Fluency in Portuguese and English (spoken and written).
- Immediate availability will be considered a plus.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
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