SIBG Industrial Trade Marketing Manager

3m· IND 3M India Limited
Apply Now ↗
📍 IN, Bangalore KarFull time

About this role

3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

Job Description:


The Industrial Trade Marketing Supervisor is responsible for leading a team of Industrial Trade Marketers to drive market development, channel engagement, customer acquisition, demand generation, and revenue growth for the SIBG product portfolio. The role focuses on bridging sales, channel partners, and marketing initiatives to strengthen market presence, improve customer engagement, and accelerate business performance across assigned territories.

Team Leadership & People Management

  • Lead, coach, and develop a team of Industrial Trade Marketers to achieve business objectives and market growth targets.
  • Establish clear performance goals, KPIs, and development plans for team members.
  • Conduct regular field coaching, performance reviews, and capability-building sessions.
  • Foster a high-performance, customer-centric, and collaborative culture.
  • Ensure effective territory coverage and resource allocation.

Trade Marketing Strategy & Execution

  • Develop and execute industrial trade marketing plans aligned with SIBG growth objectives & Trade driven KPIs
  • Drive market penetration initiatives across key industrial segments and customer groups.
  • Implement product launch programs, promotional campaigns, and market activation activities.
  • Collaborate with sales leadership to identify market opportunities and address competitive challenges.
  • Ensure consistent execution of trade marketing standards and brand guidelines across all territories.

Channel & Customer Development

  • Strengthen relationships with distributors, dealers, industrial partners, and key accounts.
  • Design and execute channel engagement programs that improve partner productivity and loyalty.
  • Support strategic customer acquisition and retention initiatives.
  • Identify opportunities to increase wallet share and cross-sell SIBG products.

Business Planning & Analytics

  • Monitor market trends, customer needs, and competitor activities to identify growth opportunities.
  • Analyze sales performance, campaign effectiveness, and ROI of marketing initiatives.
  • Prepare regular business reviews, market intelligence reports, and performance dashboards.
  • Recommend corrective actions and business improvement plans based on market insights.

Cross-Functional Collaboration

  • Work closely with Sales, Product Management, Training, Supply Chain, and Marketing teams to execute business plans.
  • Facilitate communication between field teams and corporate stakeholders.
  • Ensure alignment between product positioning, customer needs, and field execution.

Operational Excellence

  • Manage trade marketing budgets and ensure optimum utilization of resources.
  • Ensure compliance with company policies, processes, and governance requirements.
  • Drive continuous improvement in execution excellence, reporting accuracy, and market coverage.

Trade Key Performance Indicators (KPIs)

  • Revenue and growth achievement for SIBG product portfolio.
  • Market share growth through Trade Coverage expansion & Shelf share gain in trade outlets
  • Team productivity and performance attainment.
  • Channel engagement and partner activation metrics.
  • Trade marketing campaign ROI.
  • Product launch effectiveness and market penetration.
  • Quality and timeliness of reporting and market intelligence.

Qualifications & Experience

  • Bachelor's degree in Business, Marketing, Engineering, or related field.
  • MBA or post-graduate qualification preferred.
  • 10+ years of experience in trade marketing, channel management, or business development.
  • Minimum 5+ years of experience managing teams in the trade marketing domain.
  • Strong understanding of industrial products, channel ecosystems, and trade/retail engagement.
  • Experience in executing trade marketing programs and driving commercial results.

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

3M Global Terms of Use and Privacy Statement


Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms.

Please click on the following links and select the country where you are applying for employment to review the applicable Terms of Use (link here) and Privacy Policy (link here). Before submitting your application, you will be asked to confirm your agreement with the terms.

Frequently Asked Questions

Is the salary disclosed for the SIBG Industrial Trade Marketing Manager position at 3m?
The salary for this SIBG Industrial Trade Marketing Manager role at 3m is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the SIBG Industrial Trade Marketing Manager position at 3m located?
This SIBG Industrial Trade Marketing Manager role at 3m is based in IN, Bangalore Kar. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the SIBG Industrial Trade Marketing Manager role at 3m full-time or part-time?
This is listed as a Full time position. It is posted as a SIBG Industrial Trade Marketing Manager role in the IND 3M India Limited department at 3m.
Which team or department does the SIBG Industrial Trade Marketing Manager at 3m belong to?
This SIBG Industrial Trade Marketing Manager position is part of the IND 3M India Limited department at 3m. See the full job description for more information about the team structure and responsibilities.
How do I apply for the SIBG Industrial Trade Marketing Manager position at 3m?
Click the "Apply Now" button on this page. You will be redirected to 3m's official application portal hosted on workday where you can submit your application directly.
When was the SIBG Industrial Trade Marketing Manager job at 3m posted?
This SIBG Industrial Trade Marketing Manager position at 3m was posted on Jul 9, 2026. Apply as soon as possible — early applications are often reviewed first.
SIBG Industrial Trade Marketing Manager
3m
Apply for this role ↗

You'll be redirected to 3m's official application page on Workday.