Senior Product Manager - Go-To-Market B2B

One Group | One Energy 
 
We are Enerwave, member of HELLENiQ ENERGY and a leader in providing outstanding and innovative energy solutions. We operate with passion, being engaged in heart and mind to what we do, and we pride ourselves on offering our employees a place where they can excel, creating value. We are offering now a set of exciting positions in our headquarters in Athens, across multiple departments and areas of expertise. 

We are currently looking for a Senior Product Manager who will be responsible for executing GTM initiatives targeting SoHo, SME & corporate segments, focusing on tailored propositions, account-based approaches, and commercial growth. The role translates commercial and product strategy into actionable, market-ready plans, ensuring effective campaign execution, successful product launches, and strong performance across all channels. The position works cross-functionally with Product, Sales, Digital, CVM, Operations, and external partners to ensure alignment and impactful execution in the market.

What will you do:

• Develop and execute go-to-market plans for SoHo, SME & business-oriented propositions, focus on value-based selling & segment-specific offers
• Support pricing & offers based on margin, consumption, and customer profile in collaboration with Product and Commercial teams.
• Translate business objectives into actionable marketing and sales activation plans.
• Coordinate campaigns focused on direct sales channels & partnerships. Execute targeted campaigns & account-based activations.
• Align with sales pipelines, account plans, and business development.
• Collaborate with Sales teams, Key Account Managers, and Commercial
• Act as a key point of contact between Product, Marketing, Sales, and CVM teams to ensure alignment on GTM priorities.
• Monitor and analyze performance focus on deal value, conversion rate, margin, revenue per client, segment, industry, or account type. Optimize sales cycle, lead quality, and closing efficiency.
• Identify optimization opportunities and support continuous improvement of GTM execution.
• Support field sales & account managers with tailored materials. Create customized proposals, presentations, and value cases.
• Coordinate with external agencies for campaign development and execution.
• Report on pipeline performance, deals, and revenue contribution. Provide insights on segment performance & commercial opportunities.

What you need to be successful:

• A BSc or MSc in Marketing, Business, Data Science or related field. A
• 3+ years years of experience in Go-To-Market, Product Marketing, Commercial or Growth roles
• 2+ years of experience in cross-functional coordination & campaign execution
• Strong understanding of commercial strategy & sales-driven GTM models
• Knowledge of marketing funnels (awareness, performance, conversion), business customer needs & buying processes
• Analytical skills with ability to interpret KPIs (CAC, conversion rates, ROI)
• Experience with digital marketing, CRM tools, and complex / consultative sales environments
• Ability to design tailored value B2B propositions per segment/account
• Ability to manage multiple projects and stakeholders simultaneously
• Strong business and commercial acumen
• Experience working with sales pipelines, account data & CRM systems
• Experience in energy, utilities, telecom, or subscription-based business is considered a strong asset
• Professional Proficiency in English
• Knowledge of MS Office (Power Point, Excel)
• Commercial & Execution Focus
• Negotiation & influencing skills
• Data-Driven Decision Making
• Customer-Centric Mindset
• Collaboration & Stakeholder Management
• Ability to support sales teams in structuring and closing complex deals
• Strong Communication & Influence
• Result Orientation

Our offer to you:

• Competitive salary
• Bonus scheme 💰
• Ticket restaurant card 💳
• Transportation reimbursement ⛽
• Private Health Insurance coverage 🩺
• Pension Scheme
• Home electricity and natural gas discount ⚡
• Continuous learning & upskilling opportunities and access to our premium online training platform 📚
• Reimbursement for your athletic activities 🥈
• Wellness initiatives & benefits at the office
  

Enerwave S.A. will keep your personal information for a period of 2 years from the submission date, after which we will delete your personal data. Enerwave S.A. has the right to transfer your personal information to third parties to whom it has assigned services, which require the collection and processing of such personal data for candidate evaluation in the process of personnel selection.

For more information regarding the processing of your personal information and exercising your rights, please read the Notice to Candidate Employees.