Marketing Associate
casetify
Senior Merchandise Planning Manager
casetify· Product Lifecycle Management
About this role
Purpose of Position
- CASETiFY is seeking a Senior Merchandise Planning Manager for the Product Lifecycle Management team. Reporting to the Senior Supply Chain Director, you will serve as the strategic lead within the team, responsible for maximizing commercial profitability and inventory efficiency across all global sales channels. This role requires a blend of advanced strategic planning, AI-enhanced demand forecasting, and disciplined Open-to-Buy (OTB) governance to ensure product assortment and allocation strategies drive business growth and protect brand equity.
Job Description
- Omni-Channel Assortment Strategy: Architect and optimize channel-specific assortments to ensure product relevancy across D2C, retail, marketplace, and wholesale, while ruthlessly driving SKU productivity and minimizing cannibalization.
- AI-Enhanced Demand & Supply Planning: Lead the global forecasting process by synthesizing historical data and marketing calendars with predictive AI models.
- Inventory Lifecycle Mastery: Lead the transition of products from viral "New Arrival" moments to sustainable "Core" staples, using data-driven insights to trigger "vaulting" or promotional strategies that protect brand equity.
- Strategic Allocation & Replenishment: Direct the flow of goods across global Distribution Centers and sales channels; optimize stock positioning to support "hyper-growth" markets and ensure high-heat collaborations reach the customer with maximum efficiency.
- Commercial Governance: Full accountability for the Open-to-Buy (OTB) framework; Proactively manage sell-through velocity and inventory turn using AI-powered BI dashboards to maximize operational efficiency.
Requirement
- 10+ years in Merchandising, Category Management, or Buying for a global lifestyle, fashion, or high-growth D2C brand.
- Bachelor’s Degree in Business, Merchandising, Supply Chain Management, or a related field.
- Exceptional ability to communicate the assortment strategy to channels.
- Proficiency in ERP systems and advanced data visualization tools.
- Strong command of Microsoft Office and Google Workspace.
- Ability to thrive in fast-paced, "startup-to-scaleup" environments and are passionate about design, tech accessories, and the lifestyle industry.
Frequently Asked Questions
Is the salary disclosed for the Senior Merchandise Planning Manager position at casetify?
The salary for this Senior Merchandise Planning Manager role at casetify is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Senior Merchandise Planning Manager position at casetify located?
This Senior Merchandise Planning Manager role at casetify is based in Shenzhen. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Senior Merchandise Planning Manager at casetify belong to?
This Senior Merchandise Planning Manager position is part of the Product Lifecycle Management department at casetify. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Merchandise Planning Manager position at casetify?
Click the "Apply Now" button on this page. You will be redirected to casetify's official application portal hosted on greenhouse where you can submit your application directly.
When was the Senior Merchandise Planning Manager job at casetify posted?
This Senior Merchandise Planning Manager position at casetify was posted on Jun 24, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Merchandise Planning Manager
casetify
You'll be redirected to casetify's official application page on Greenhouse.