Senior Marketing Specialist
About this role
The SR Marketing Specialist provides hands-on tactical support for the execution of marketing plans and campaigns, ensuring marketing activities are delivered efficiently across the company's digital and offline channels.
Key responsibilities:
1- Campaign Execution Support:
- Support the execution of marketing campaigns across digital and offline channels.
- Coordinate campaign assets and ensure timely delivery to relevant teams.
- Track campaign timelines and flag delays to the Marketing Manager.
- Support the setup and monitoring of digital marketing campaigns.
Assist with the localization of campaign materials for different markets.
2- Content & Channel Coordination:
- Coordinate with Creative and Social Media teams on content requirements.
- Support the scheduling and publishing of marketing content.
- Ensure campaign materials align with brand guidelines.
- Assist in coordinating marketing activities with Retail Operations.
3- Market Research Support:
- Support market and competitor research activities.
- Compile data on customer trends and campaign performance.
- Assist in preparing insight summaries for the Marketing Manager.
4- Reporting & Data Entry:
- Maintain accurate records of campaign activities and budgets.
- Support the preparation of marketing performance reports.
- Update marketing trackers and dashboards regularly.
- Assist with data entry for marketing systems and tools.
5- Cross-Functional Support:
- Support coordination between Marketing and other departments.
- Assist with vendor and agency communication as needed.
- Provide general administrative support to the Marketing Manager.
- Participate in marketing team meetings and brainstorming sessions.
- 4-7 years of experience in marketing, preferably within retail or Q-commerce.
- Excellent understanding of marketing principles and campaign execution.
- Strong organizational and multitasking skills.
- Proficiency in Arabic and English.
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