Senior Field Marketing Manager

tripactions· Marketing
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📍 Austin, TX

About this role

As Senior Field Marketing Manager for North America, you’ll be the regional marketing lead owning and delivering integrated field marketing programs that build brand presence and fuel high-quality pipeline across one of our key markets. You’ll work cross-functionally with Sales, Marketing Ops, Content, and other teams to tailor and activate campaigns that resonate with local audiences, support regional revenue goals, and strengthen Navan’s footprint across North America.

 

What You’ll Do

  • Develop a region-specific field marketing strategy and execution plan for key North American markets that aligns with regional sales targets and company growth objectives.
  • Plan, manage, and execute a portfolio of high-impact initiatives: live and virtual events, trade shows/conferences, cobranded partner events, targeted unique experiences, and localized campaigns that target both prospects and key accounts.
  • Partner with Sales leadership to identify target accounts/segments, design tailored field marketing and support pipeline acceleration.
  • Define and implement best-in-class lead-handoff processes and workflows in partnership with the local BDR, SDR and AE teams, ensuring clear attribution from marketing activity to pipeline generation and conversion. 
  • Use data and analytics to track performance against KPIs, derive actionable insights, and continuously optimize investment - from event ROI to conversion rate improvement across channels.
  • Manage budgets, vendor and agency relationships, ensuring cost-efficiency while delivering high-quality experiences and collateral.
  • Mentor and support junior or regional field marketing colleagues, drive cross-functional collaboration, and champion creative, agile, high-impact marketing execution within a fast-paced environment.

 

What We’re Looking For

  • You hold a Bachelor’s degree in Marketing, Business, Communications or a related field; an MBA or advanced degree is a plus.
  • You bring 6+ years of hands-on experience in field marketing, demand generation, or event marketing -  ideally within B2B SaaS, travel/expense tech, or a high-growth technology context. 
  • You have a proven track record of designing and executing demand generation and field marketing campaigns that drove measurable pipeline growth, brand visibility, and sales support results.
  • You excel in fast-paced, ambiguous environments; you combine strategic thinking with strong project management, execution discipline, and leadership skills.
  • You thrive working cross-functionally, collaborating with Sales, Customer Success, Product Marketing, Content, and Revenue and Marketing Ops to deliver aligned go-to-market impact.
  • You are analytical — comfortable using data to measure impact, build reports and dashboards, and iterate quickly on what works.

 

Navan uses AI-assisted Automated Employment Decision Tool (Metaview) to assist with evaluating resumes against job qualifications for this role. All final decisions are made by human recruiters and hiring managers. 

Human oversight: Metaview does not automatically reject candidates or make final hiring decisions. Our recruiters and hiring managers review all outputs and make the final hiring decision regarding every application. 

  • Your rights: If you prefer to have your application reviewed without AI assistance, you may request a human evaluation by entering your email here. Your decision to do so will not affect how your candidacy is evaluated. 

Please refer to our Candidate Privacy Notice for more information about our processing of personal data, and your rights.

Frequently Asked Questions

Is the salary disclosed for the Senior Field Marketing Manager position at tripactions?
The salary for this Senior Field Marketing Manager role at tripactions is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Senior Field Marketing Manager position at tripactions located?
This Senior Field Marketing Manager role at tripactions is based in Austin, TX. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Senior Field Marketing Manager at tripactions belong to?
This Senior Field Marketing Manager position is part of the Marketing department at tripactions. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Field Marketing Manager position at tripactions?
Click the "Apply Now" button on this page. You will be redirected to tripactions's official application portal hosted on greenhouse where you can submit your application directly.
When was the Senior Field Marketing Manager job at tripactions posted?
This Senior Field Marketing Manager position at tripactions was posted on Jul 20, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Field Marketing Manager
tripactions
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