Senior Copywriter, Creative with Impact

The purpose of this role is to conceptualise and realise ideas through a comprehensive use of language and the written word. They have the ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience. Develops language and copy in short form and long form to establish the tonality of ideas. They can act as mentor to junior members of the team and encourage learning.

Job Description:

Key responsibilities:

• Writes narratives, scripts and storyboards, annotations and treatments

• Expresses ideas with clarity; on brand; on message and targeted to audience

• Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity

• Comprehends and understands brand continuity, brand guidelines and brand positioning

• Creatively supports the effective use of technology and its applications to solve business problems

• Contributes work to pitches

• Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration

• Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors

• Executes creative concepts together with Art Director at the direction of the creative director

Qualifications:

• Creative, innovative, flexible, able to quickly come up with concepts/ ideas

• Great sense of humor

• Hardworking, can work under high pressure to meet deadlines

• Collaborative, good teamwork player while can work independently and responsibly

• Possesses high level of reliability, integrity and personal ethics

• Minimum of 3-4 years working experience at a similar position in an advertising agency

• Understanding of Vietnamese literature from Classic to Modern time, Vietnamese folklore, myth and mythology

• Good at using computer software of Word, Excel, Power Point etc.

• Familiar with new technology and innovations

Location:

Ho Chi Minh City

Brand:

Dentsu Redder

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)