Senior Campaign Manager
illumina
Senior Campaign Manager
adscholars· Operations
About this role
Minimum 2 years of experience in digital advertising, programmatic media buying, or campaign management, preferably within an agency or ad tech environment.
Excellent communication skills, both written and verbal, with the ability to collaborate effectively with internal teams, clients, publishers, and platform partners. Strong presentation and stakeholder management skills are highly desirable.
Hands-on experience with DV360 and Meta Ads Manager, including campaign setup, optimisation, troubleshooting, audience targeting, budget pacing, performance analysis, and reporting. Strong understanding of digital advertising metrics such as CPM, CPC, CPA, CTR, viewability, VTR, and ROAS, with the ability to derive actionable insights from campaign data.
Experience in planning, executing, monitoring, and optimising campaigns across Display, Video, Native, CTV, and Mobile channels.
Proficiency in campaign tracking, tagging, and third-party measurement tools (e.g., CM360, IAS, DoubleVerify, or similar) is an added advantage.
Strong analytical and problem-solving skills with experience using Excel, Google Sheets, and reporting dashboards to evaluate campaign performance.
Ability to manage multiple campaigns simultaneously while maintaining accuracy, meeting deadlines, and ensuring delivery against client KPIs.
Detail-orientated, proactive, and capable of working independently in a fast-paced environment.
- Manage and oversee end-to-end programmatic, social media & Google ads campaign operations across various platforms.
- Monitor campaign delivery, pacing, and performance to ensure client KPIs are achieved.
- Implement optimisation strategies to improve CPMs, fill rates, win rates, CTR, viewability, profit margins and overall campaign efficiency.
- Troubleshoot campaign, tracking, creative, targeting, and delivery issues in a timely manner.
- Analyse campaign and inventory performance data to identify opportunities for revenue growth and operational improvements.
- Ensure accurate campaign setup, QA, implementation, reporting, and billing reconciliation.
- Monitor traffic quality, ad fraud, IVT, and brand safety metrics while maintaining compliance with industry standards.
- Prepare and review daily, weekly, and monthly performance reports and provide actionable insights.
- Liaise with inventory partners, publishers, SSPs, and platform representatives to assess campaign feasibility, validate inventory availability, confirm targeting capabilities, and support media planning requirements through regular calls and discussions.
- Handle ad hoc business and operational requests, including inventory availability checks, media rates, campaign feasibility assessments, audience reach estimates, forecasting, and proposal support for internal and external stakeholders.
- Participate in client, agency, and account management calls whenever required to provide programmatic expertise, discuss campaign strategies, address operational queries, and support business objectives.
- Collaborate with the Sales, Account Management, and Creative teams to support campaign executions.
- Lead, mentor, and support the ad operations team while driving process improvements and operational excellence.
- Establish and maintain best practices, SOPs, and workflows to improve scalability and operational efficiency.
-> Immediate Joiner Preferred
Frequently Asked Questions
What is the salary for the Senior Campaign Manager role at adscholars?
The listed salary for this Senior Campaign Manager position at adscholars is INR 300K–600K. This is an FULL TIME role.
Where is the Senior Campaign Manager position at adscholars located?
This Senior Campaign Manager role at adscholars is based in Hyderabad, TG, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Senior Campaign Manager role at adscholars full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Senior Campaign Manager role in the Operations department at adscholars.
Which team or department does the Senior Campaign Manager at adscholars belong to?
This Senior Campaign Manager position is part of the Operations department at adscholars. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Campaign Manager position at adscholars?
Click the "Apply Now" button on this page. You will be redirected to adscholars's official application portal hosted on keka where you can submit your application directly.
When was the Senior Campaign Manager job at adscholars posted?
This Senior Campaign Manager position at adscholars was posted on Jul 10, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Campaign Manager
adscholars · 💰 INR 300K–600K
You'll be redirected to adscholars's official application page on keka.