Sales Manager
Juicebox
Regional Sales Manager - DM Kanpur
About this role
Job Purpose
To lead the strategy and implementation of the customer-level policies as regards Cross-sell and Up-sell with an objective of having a direct measurable impact on the company¿s revenues and ABFSG as a whole.
To create an analytics environment where business decisions are data driven; liaison with various internal teams and external consultants for building propensity models and create an environment suitable for predictive modeling and its implementation. To help achieve the company¿s objectives as regards increasing the depth of penetration of a customer and increase customer level profitability.
Job Context & Major Challenges
Job Context:
Job Challenges:
Key Result Areas
| KRA (Accountabilities) (Max 1325 Characters) | Supporting Actions (Max 1325 Characters) | |
|---|---|---|
| KRA1 | To increase customer profitability through effective cross-sell and up-sell frame-work. | 1. Build a comprehensive and dynamic cross-sell and up-sell frame-work. 2. Periodically review performance and carry out experiments so as to test the hypothesis. 3. Coordinate across teams within and outside BSLI for effective implementation of the strategy and reverse flow of data and information. |
| KRA2 | To obtain buy-in from all the stake-holders and champion the overall process | 1. To establish dialogue with stake-holders like Direct Sales Force, Direct Marketing team, TPD etc. for process understanding 2. To seek periodic feedback on status of leads from the relevant stake-holder and the hierarchy. |
| KRA3 | Continuous Process Refinement for enhanced Marketing ROI | 1. To liaison with stake-holders and seek relevant feedback on processes. 2. To experiment refinement on pilot basis and rollout basis results of the pilot. 3. To enhance response / conversion rates and thereby positively impact Marketing ROI. |
| KRA4 | To develop an analytics based decision support system so as to arrive at key customer segments and build differentiated communication. | 1. To co-ordinate closely with all stake-holders and help people imbibe the analytics culture. 2. Champion the process creation and implementation. 3. To carry out continuous experiments and refine the same for sharper campaigns and store the same in the central knowledge repository. 4. To coordinate with the Operations and Technology functions in implementing of the above. |
Frequently Asked Questions
Is the salary disclosed for the Regional Sales Manager - DM Kanpur position at Aditya Birla Group?
The salary for this Regional Sales Manager - DM Kanpur role at Aditya Birla Group is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Regional Sales Manager - DM Kanpur position at Aditya Birla Group located?
This Regional Sales Manager - DM Kanpur role at Aditya Birla Group is based in NewDelhi, Delhi, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
How do I apply for the Regional Sales Manager - DM Kanpur position at Aditya Birla Group?
Click the "Apply Now" button on this page. You will be redirected to Aditya Birla Group's official application portal hosted on peoplestrong where you can submit your application directly.
When was the Regional Sales Manager - DM Kanpur job at Aditya Birla Group posted?
This Regional Sales Manager - DM Kanpur position at Aditya Birla Group was posted on Jul 28, 2026. Apply as soon as possible — early applications are often reviewed first.
Regional Sales Manager - DM Kanpur
Aditya Birla Group
You'll be redirected to Aditya Birla Group's official application page on peoplestrong.