Product Marketing Manager-Seeds
dayalgroup· Marketing
About this role
Job Title: Product Manager - Seeds
Job Purpose :
- Conduct Market Research – Identify customer needs and industry trends.
- Manage Product Lifecycle – Oversee development, launch, and performance of new and existing Products.
- Collaborate Across Teams – Coordinate with R&D, sales, and marketing team for better product performances.
- Optimize Performance – Analyze data to improve product profitability and overall impact.
Key Accountibilities:
Market Analysis Research & Product Development
- Conduct in-depth market research to understand customer needs, agricultural trends, and competitor offerings.
- Identify gaps and opportunities in the market for new or improved seeds products.
- Collaborate with R&D teams to design and develop innovative seeds that address market needs and comply with sustainability goals.
- Evaluate new technologies and advancements to enhance product efficiency, Eco-friendliness, and cost-effectiveness.
Product Life cycle & Pricing / Positioning Strategy
- Oversee the entire product life cycle, from idealization and launch to growth, maturity, and eventual phase-out.
- Ensure products are continuously optimized to meet changing customer needs and market demands.
- Develop and implement competitive pricing strategies to maximize profitability and market share.
- Position products effectively in the market through targeted branding and differentiation.
Sales Collaboration
- Work closely with sales and extension teams to create promotional campaigns, product training materials, and technical guides for customers.
- Provide support for sales teams in communications and product demonstrations.
Supply Chain and Distribution Coordination
- Collaborate with supply chain & plant teams to have insights on availability and timely delivery of products to distributors and customers.
Performance Monitoring and Reporting
- Analyze sales data, market share, and customer feedback to assess product performance.
- Prepare regular reports for senior management with recommendations for improvement.
Budget and Resource Management
- Manage product budgets effectively, ensuring optimal use of resources for development, marketing, and distribution activities.
Relevant & total years of experience and behavioral attributes :
- MBA or a specialized degree in Product Management, Marketing, or Agribusiness.
- Experience in the Seeds marketing and development is highly desirable.
- Strong business acumen and ability to align marketing strategies with business objectives.
- Proven experience as a Product Manager in the Seed industry, with 8-12 years of experience.
- Ability to work effectively in cross-functional teams and manage multiple projects simultaneously.
- Proficiency in Microsoft Office/Google workspace and market research tools.
- Excellent interpersonal, communication, and negotiation skills.
- Strong knowledge of marketing principles and strategies.
Frequently Asked Questions
Is the salary disclosed for the Product Marketing Manager-Seeds position at dayalgroup?
The salary for this Product Marketing Manager-Seeds role at dayalgroup is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Product Marketing Manager-Seeds position at dayalgroup located?
This Product Marketing Manager-Seeds role at dayalgroup is based in Meerut, UP, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Product Marketing Manager-Seeds role at dayalgroup full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Product Marketing Manager-Seeds role in the Marketing department at dayalgroup.
Which team or department does the Product Marketing Manager-Seeds at dayalgroup belong to?
This Product Marketing Manager-Seeds position is part of the Marketing department at dayalgroup. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Product Marketing Manager-Seeds position at dayalgroup?
Click the "Apply Now" button on this page. You will be redirected to dayalgroup's official application portal hosted on keka where you can submit your application directly.
When was the Product Marketing Manager-Seeds job at dayalgroup posted?
This Product Marketing Manager-Seeds position at dayalgroup was posted on Aug 4, 2026. Apply as soon as possible — early applications are often reviewed first.
Product Marketing Manager-Seeds
dayalgroup
You'll be redirected to dayalgroup's official application page on keka.