Product Marketing Lead, Public Sector

scaleai· Marketing
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📍 Washington, DC

About this role

At Scale, we develop reliable AI systems for the world's most important decisions. Some of our deepest partnerships are with US government agencies, where we're helping transform operations, accelerate decision advantage, and drive modernization that improves the lives of everyday Americans.  Scale's US Public Sector GTM team is responsible for developing and executing the strategies that build trust and grow product adoption of transformative Scale's agentic AI solutions.

This role sits at the intersection of product marketing, content production, and the GTM team’s  growth strategy, and reports to Scale's Principal Product Marketing Manager for US Public Sector. We're looking for a Product Marketing Manager to drive the go-to-market messaging, product launches, and amplification programs for Scale's Agentic and Data solutions, targeting  mission owners and Line of Business executives in U.S. federal civilian agencies. 

This role is strategic, hands-on, and creative: you will act as a bridge between Scale US Public Sector GTM, product, and marketing teams, turning complex, high-stakes AI projects into high-visibility success stories. Day to day, you will lead the product, customer, and brand awareness initiatives that help the team enter new Fedciv market segments and penetrate priority accounts. The ideal candidate pairs strong product marketing skills and storytelling instincts with the judgment and strategic mindset needed to own marketing for the federal civilian segment, shape the market, and build awareness and demand from the ground up.

 

You will:

  • Produce the Content That Tells Our Story: Create the case studies, one-pagers, solution briefs, thought leadership eBooks,  web copy, and presentations that turn Scale's complex, technical work into clear, compelling narratives.
  • Support Product & Customer Marketing: Develop and customize messaging, positioning, and collateral so they resonate with agency-specific missions and mission owners.
  • Support Launches & Campaigns: Drive the materials and copy behind new solutions, offerings, and campaigns as we bring them to market.
  • Support Market Entry: Partner with the GTM sales leadership and engineering teams to own and support go-to-market in new federal civilian segments, contributing the content, enablement, and campaign execution that turn strategy into pipeline.
  • Create Alignment: Partner across GTM sales, product, and delivery to gather input, keep projects moving, and ensure our external voice reflects what's true and differentiated about our work.
  • Measure Impact: Track content and campaign performance in partnership with cross-functional teams.
  • Partner with Comms and Events: Work with our global communications team and customers' PR arms to secure media placements and speaking opportunities for joint initiatives.

 

Ideally you'd have:

  • 6+ years of experience in Product Marketing, preferably within B2G (Business-to-Government), targeting federal civilian accounts
  • Storytelling Excellence: A proven track record of marketing to mission owners, and  turning technical deployments into compelling human-centric or national-impact narratives.
  • Autonomy & Velocity: Ability to thrive in a high-velocity environment where you must manage senior stakeholders independently.
  • Collaboration Skills: Ability to work across functions (Sales, CS, and Product) to get the information you need and earn trust.

 

Nice to haves:

  • Experience marketing AI/ML cloud infrastructure or data services.
  • Partner marketing experience supporting government teams.
  • Hands-on experience building and managing content, account-based marketing, and broader lead generation campaigns.

Compensation packages at Scale for eligible roles include base salary, equity, and benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position and may be inclusive of several career levels at Scale; it will be determined during the interview process based on work location and additional factors, including job-related skills, experience, qualifications, interview performance, and relevant education or training. Scale employees in eligible roles are also granted equity based compensation, subject to Board of Director approval. Your recruiter can share more about the specific salary range for your preferred location during the hiring process, and confirm whether the hired role will be eligible for equity grant. You'll also receive benefits including, but not limited to: comprehensive health, dental and vision coverage, retirement benefits, a learning and development stipend, and generous PTO. Additionally, this role may be eligible for additional benefits such as a commuter stipend.

The base salary range for this full-time position in the location of Washington DC is:
$164,000—$205,000 USD

PLEASE NOTE: Our policy requires a 90-day waiting period before reconsidering candidates for the same role. This allows us to ensure a fair and thorough evaluation of all applicants.

About Us:

At Scale, our mission is to develop reliable AI systems for the world's most important decisions. Our products provide the high-quality data and full-stack technologies that power the world's leading models, and help enterprises and governments build, deploy, and oversee AI applications that deliver real impact. We work closely with industry leaders like Meta, Ernst & Young, Mayo Clinic, Time Inc., the Government of Qatar, and U.S. government agencies including the Army and Air Force. We are expanding our team to accelerate the development of AI applications.

We believe that everyone should be able to bring their whole selves to work, which is why we are proud to be an inclusive and equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability status, gender identity or Veteran status. 

We are committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities. If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability, please contact us at accommodations@scale.com. Please see the United States Department of Labor's Know Your Rights poster for additional information.

We comply with the United States Department of Labor's Pay Transparency provision. 

PLEASE NOTE: We collect, retain and use personal data for our professional business purposes, including notifying you of job opportunities that may be of interest and sharing with our affiliates. We limit the personal data we collect to that which we believe is appropriate and necessary to manage applicants’ needs, provide our services, and comply with applicable laws. Any information we collect in connection with your application will be treated in accordance with our internal policies and programs designed to protect personal data. Please see our privacy policy for additional information.

Frequently Asked Questions

Is the salary disclosed for the Product Marketing Lead, Public Sector position at scaleai?
The salary for this Product Marketing Lead, Public Sector role at scaleai is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Product Marketing Lead, Public Sector position at scaleai located?
This Product Marketing Lead, Public Sector role at scaleai is based in Washington, DC. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Product Marketing Lead, Public Sector at scaleai belong to?
This Product Marketing Lead, Public Sector position is part of the Marketing department at scaleai. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Product Marketing Lead, Public Sector position at scaleai?
Click the "Apply Now" button on this page. You will be redirected to scaleai's official application portal hosted on greenhouse where you can submit your application directly.
When was the Product Marketing Lead, Public Sector job at scaleai posted?
This Product Marketing Lead, Public Sector position at scaleai was posted on Sep 30, 2026. Apply as soon as possible — early applications are often reviewed first.
Product Marketing Lead, Public Sector
scaleai
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