Performance Marketer – Google Ads & Meta Ads

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📍 vadodara, GUJARAT, IndiaFull time

About this role

Company Description

About Maskoid Technologies

Maskoid Technologies is a digital marketing agency based in Vadodara, working with clients across different industries and markets. We are looking for a hands-on Performance Marketer who can independently manage and optimize paid advertising campaigns across Google and Meta.

Job Responsibilities

  • Plan, create, manage and optimize Google Ads and Meta Ads campaigns.

  • Manage Google Search, Display, Performance Max, YouTube and Remarketing campaigns.

  • Manage Facebook and Instagram lead generation and conversion campaigns.

  • Conduct keyword research, search term analysis and negative keyword management.

  • Monitor and optimize CPL, CPA, CTR, conversion rate, ROAS and overall campaign performance.

  • Manage campaign budgets and make regular bid and budget adjustments.

  • Analyze campaign data and identify areas for improvement.

  • Create and test different ad copies, audiences, keywords and creatives.

  • Monitor search terms and ensure irrelevant traffic is controlled through negative keywords.

  • Set up and check conversion tracking, Meta Pixel, GA4 and Google Tag Manager.

  • Prepare regular campaign performance reports and share actionable insights.

  • Work with the content and design team to improve ad creatives and landing pages.

  • Manage multiple client campaigns simultaneously.

  • Stay updated with Google Ads and Meta Ads platform changes and best practices.

Required Skills

  • Minimum 1 year of hands-on experience in Google Ads and Meta Ads.

  • Strong practical knowledge of Google Search Ads and Meta Lead Generation campaigns.

  • Good understanding of keyword research, match types, negative keywords and search term reports.

  • Experience with campaign optimization and budget management.

  • Understanding of CPL, CPA, CTR, conversion rate and ROAS.

  • Basic to good knowledge of GA4, GTM, Meta Pixel and conversion tracking.

  • Good analytical and problem-solving skills.

  • Ability to understand campaign data and take optimization decisions independently.

  • Good communication skills.

  • Experience handling multiple client accounts will be an advantage.

Who We Are Looking For

We are looking for someone who is hands-on with paid advertising, not someone who has only theoretical knowledge of digital marketing.

The candidate should be comfortable working directly inside Google Ads Manager and Meta Ads Manager, analyzing campaign performance and making optimization decisions.

Qualifications

  • Graduate in any relevant field.

  • Google Ads / Meta certifications are an advantage but not mandatory.

  • 1–3 years of relevant hands-on experience preferred.

What We Offer

  • Full-time role with an established digital marketing agency.

  • Opportunity to work on campaigns across different industries.

  • Hands-on experience with Google and Meta advertising.

  • Learning and growth opportunities.

  • Professional and collaborative work environment.

Job Description

Qualifications

Additional Information

Frequently Asked Questions

Is the salary disclosed for the Performance Marketer – Google Ads & Meta Ads position at maskoidtechnologies?
The salary for this Performance Marketer – Google Ads & Meta Ads role at maskoidtechnologies is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Performance Marketer – Google Ads & Meta Ads position at maskoidtechnologies located?
This Performance Marketer – Google Ads & Meta Ads role at maskoidtechnologies is based in vadodara, GUJARAT, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Performance Marketer – Google Ads & Meta Ads role at maskoidtechnologies full-time or part-time?
This is listed as a Full time position. It is posted as a Performance Marketer – Google Ads & Meta Ads role at maskoidtechnologies.
How do I apply for the Performance Marketer – Google Ads & Meta Ads position at maskoidtechnologies?
Click the "Apply Now" button on this page. You will be redirected to maskoidtechnologies's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the Performance Marketer – Google Ads & Meta Ads job at maskoidtechnologies posted?
This Performance Marketer – Google Ads & Meta Ads position at maskoidtechnologies was posted on Sep 10, 2026. Apply as soon as possible — early applications are often reviewed first.
Performance Marketer – Google Ads & Meta Ads
maskoidtechnologies
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