Paid Media Manager

Audiense, LLC· Marketing
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🌍 Remote📍 Remote (United States)FULL TIME

About this role


Audiense is seeking a data-driven Paid Media Manager to lead and optimize multi-channel paid acquisition programs that drive pipeline growth, qualified leads, and revenue impact. This role will own strategy, execution, testing, and performance analysis across digital advertising channels while partnering closely with demand generation, sales, product marketing, and analytics teams.


The ideal candidate has experience scaling B2B digital advertising campaigns, understanding attribution and conversion tracking, and can balance creative experimentation with rigorous performance analysis.


What you'll do

Paid Media Strategy & Execution

Develop and manage paid acquisition strategies across: 

  • Google/Bing Ads 
  • LinkedIn Ads
  • Meta Ads
  • Reddit Ads
  • YouTube/Video Platforms
  • Programmatic/display platforms
  • Retargeting channels
  • Own campaign setup, budget allocation, bid strategies, and audience targeting.
  • Build full-funnel campaigns aligned to pipeline and revenue goals. 

Audience & Targeting Optimization

  • Leverage firmographic, behavioral, and intent-based audience data. 
  • Develop ICP-based segmentation strategies. 
  • Create retargeting and nurture audiences across the buyer journey. 
  • Collaborate with analytics and customer intelligence teams to improve targeting precision. 

Performance & Analytics

  • Monitor CAC, CPL, ROAS, pipeline contribution, and conversion performance. 
  • Build dashboards and reporting frameworks using platforms such as: GA4, Looker Studio, HubSpot, and Salesforce
  • Analyze campaign effectiveness and deliver optimization recommendations. 

Conversion Tracking & Attribution

  • Ensure accurate campaign tracking and attribution across ad platforms and CRM systems. 
  • Partner with Marketing Ops to troubleshoot attribution discrepancies and tracking issues. 

Testing & Experimentation

  • Run structured A/B tests on: creative, landing pages, messaging, audiences, bidding strategies 
  • Continuously optimize conversion rates and lead quality. 

Cross-Functional Collaboration

  • Partner with: Demand Generation, Content Marketing, Creative/Design, Product Marketing, RevOps, Sales


What you'll bring

  • 3–7+ years managing paid media strategies and execution for B2B SaaS, martech, ecommerce tech, or data/analytics companies. 
  • Deep expertise in LinkedIn Ads, Google Ads and Reddit Ads.
  • Strong understanding of attribution models, keyword bidding, tracking, and marketing analytics. 
  • Experience with CRM and marketing automation platforms (HubSpot, Salesforce preferred).
  • Analytical mindset with strong reporting skills. 
  • Experience managing six-figure+ monthly ad budgets preferred. 


What success looks like: Metrics

  • Marketing Qualified Leads (MQLs)
  • Sales Qualified Leads (SQLs)
  • Pipeline generated
  • Customer Acquisition Cost (CAC)
  • Return on Ad Spend (ROAS)
  • Conversion rate optimization
  • Paid media contribution to revenue

Audiense is the audience intelligence platform trusted by global brands, agencies, and publishers to help them understand, segment, and activate their audiences. Our technology enables marketers to connect the dots between social data, cultural signals, and customer behavior — turning insight into marketing action. 

Frequently Asked Questions

Is the salary disclosed for the Paid Media Manager position at Audiense, LLC?
The salary for this Paid Media Manager role at Audiense, LLC is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Is the Paid Media Manager job at Audiense, LLC remote?
Yes, this Paid Media Manager position at Audiense, LLC is remote, with team members based in Remote (United States). You can work from home or anywhere in the supported regions.
Is the Paid Media Manager role at Audiense, LLC full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Paid Media Manager role in the Marketing department at Audiense, LLC.
Which team or department does the Paid Media Manager at Audiense, LLC belong to?
This Paid Media Manager position is part of the Marketing department at Audiense, LLC. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Paid Media Manager position at Audiense, LLC?
Click the "Apply Now" button on this page. You will be redirected to Audiense, LLC's official application portal hosted on rippling where you can submit your application directly.
When was the Paid Media Manager job at Audiense, LLC posted?
This Paid Media Manager position at Audiense, LLC was posted on Aug 3, 2026. Apply as soon as possible — early applications are often reviewed first.
Paid Media Manager
Audiense, LLC
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