Overseas Performance Advertising Manager
About this role
- Lead performance user acquisition for Moomoo App in target markets via Meta, Google, TikTok, X and other ad channels. Take ownership of acquisition volume, user acquisition cost and user quality.
- Analyze local investor personas, investment behaviors and user decision journeys. Build multi-channel ad strategies, set channel priorities and budget allocation, and adjust tactics to align with market changes.
- Optimize ad account structure, targeting, bidding and placements to lift full-funnel conversion efficiency from impression to conversion.
- Build ad performance and attribution dashboards. Run A/B tests and data reviews to iterate strategies and develop scalable regional growth playbooks.
- Partner with creative, data and product teams to turn user insights into ad creative directions and improve landing experience for better conversions.
- Use AI tools to boost efficiency in ad operations, creatives and analytics, and explore AI applications for performance growth.
- Bachelor’s degree or above, 5+ years overseas performance marketing / UA experience. Hands-on campaign management experience on at least two of Meta, Google, TikTok, X.
- Working English proficiency preferred.
- Able to design multi-channel strategies and make budget & channel prioritization decisions based on audience insights and business targets.
- Personal trading experience in HK/US stocks, funds or options; or prior marketing experience for fintech, brokerage and financial products.
- Solid understanding of ad attribution tools including AppsFlyer and GA. Skilled at A/B testing and data analysis to spot growth bottlenecks and opportunities.
- Familiar with AI tools to improve ads and analytics, keep up with new ad channels and tactics.
- Result-oriented with strong logic. Capable of cross-team collaboration and strategy execution in a fast-paced environment.
Frequently Asked Questions
Is the salary disclosed for the Overseas Performance Advertising Manager position at moomoo?
The salary for this Overseas Performance Advertising Manager role at moomoo is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Overseas Performance Advertising Manager position at moomoo located?
This Overseas Performance Advertising Manager role at moomoo is based in Shenzhen, Guangdong Province, China. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Overseas Performance Advertising Manager role at moomoo full-time or part-time?
This is listed as a Full time position. It is posted as a Overseas Performance Advertising Manager role at moomoo.
How do I apply for the Overseas Performance Advertising Manager position at moomoo?
Click the "Apply Now" button on this page. You will be redirected to moomoo's official application portal hosted on workable where you can submit your application directly.
When was the Overseas Performance Advertising Manager job at moomoo posted?
This Overseas Performance Advertising Manager position at moomoo was posted on Oct 14, 2026. Apply as soon as possible — early applications are often reviewed first.
Overseas Performance Advertising Manager
moomoo
You'll be redirected to moomoo's official application page on workable.