Non-Traditional Marketing Manager
About this role
ANDERSEN CORPORATION SUMMARY:
At Andersen, we see possibility everywhere, every day and in everything we do. The possibility for our employees to achieve their full potential, for our communities to be stronger and for everyone to have a healthier, happier place to live.
Our portfolio of brands — Andersen Windows & Doors, Renewal by Andersen and Fenetres MQ — is crafted to serve customers across the new residential, home improvement and light commercial building sector.
Join our more than 13,000 employees who are inspired every day to deliver exceptional experiences that turn possibility into reality.
JOB DESCRIPTION:
POSITION PURPOSE
To manage the strategic and tactical initiatives for Company Owned Retail Operation’s (CORO) Non-Traditional programs. Manage Local Non-traditional marketing leaders to ensure that all lead goals are achieved. In addition, develop Local field Marketing Managers in CORO by implementing a robust training regimen consistently across all CORO locations. Works with Marketing Managers to communicate expense and lead attainment to goal. Partners with CORO sales leaders to drive strong Non-traditional sales performance.
POSITION RESPONSIBILITIES
Use key performance indicators to include CPLI (cost per lead issued) and COM% (cost of marketing %) to evaluate and achieve stated business goals and to achieve greater than 30% of total marketing mix.
Regularly review results to identify stengths and weaknesses and make adjustments with local marketing leaders.
Creates strategies for field marketing teams to maximize location output. To include: right sizing teams, leadership development, and identifying opportunities to grow all programs.
Travels to CORO locations to supervise teams to ensure standardized implementation of Non-traditional methodology.
Create a communication loop to gather best practices from each of the field locations to build a best practices approach to grow Non-traditional business and improve sales performance.
Work closely with National Sales leaders to drive over-all Non-Traditional sales performance to best in class for all Renewal by Andersen locations.
Other duties as assigned by supervisor.
DIRECTION OF OTHERS
This position will oversee all Field Marketing Managers (I and II) for CORO.
MINIMUM QUALIFICATION, SKILL AND/OR COMPETENCY REQUIREMENTS
Four year degree or an equivalent combination of education and experience
7 cumulative years of progressive experience in one or more of these fields: Field Marketing, Marketing/Sales Training, Sales Training Development or Marketing/Sales Management
Travel requirement 25-35%
3 or more years management experience
Valid driver’s license with acceptable accident and moving violation motor vehicle record
Two or more years of field marketing experience preferred
Training development and facilitation experience
Computer skills and management of computer-based information
Planning and goal-setting skills
Financial knowledge
Decision making
Customer orientation
Tolerance of ambiguity
Results orientation
Training and coaching
Providing performance feedback
Energizing others
Strong verbal and written communication skills
PAY RANGE:
$111,137.00 - $172,263.00CULTURE AND BENEFITS:
At Andersen, we believe our people are at the heart of everything we do. Every day, their talent, dedication and passion enables us to be the most trusted window & door company. To support our employees, we provide a comprehensive Total Rewards Package – a thoughtful combination of pay and benefits that reflects our commitment to investing in each team member’s wellbeing and success. While specific benefits may vary by position or location, we’re proud to offer a comprehensive Total Rewards Package designed to support your well‑being, growth, and future. Our benefits include:
- 401 (k) Plan, Employer Fixed Contributions & Company Matching
- Profit Sharing*
- Medical, Dental and Vision Coverage*
- Flexible Spending Accounts (FSAs)*, Health Savings Account (HSA) and Health Reimbursement Account (HRA)
- Life Insurance
- Paid Time Off & Paid Holidays
- Paid Maternity Leave & Paid Parental Leave*
- Career Growth Planning & Nationwide Career Opportunities
*For employees covered by a collective bargaining agreement, some benefits may differ or may not be available based on the terms of the agreement.
PROFIT SHARING: In 2026 Andersen has set a profit-sharing target of $3,600 per eligible employee, prorated as appropriate. Profit Sharing will be paid out in quarterly installments to provide eligible employees with payments throughout the year, with payment amounts tied to quarterly operating profit performance.
EEOC EMPLOYER: Andersen is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, disability, marital status, national origin, citizenship, genetic information, protected veteran status, or any other characteristic protected by law. Andersen Corporation will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of all applicable federal, state and local laws.
If you need a reasonable accommodation to complete a job application, participate in a job interview, or engage in any part of the hiring process, please contact HRCompliance@andersencorp.com.
We look forward to seeing how your unique skills, background and experiences will inspire our team and help us continue to be the leader we are today.
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