Meta Ads Pro — Paid Social Media Buyer

Oowlish Technology· Marketing & Sales
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🌍 Remote📍 BrazilFull Time
AnyMarketing & Sales

About this role

Join Our Team

Oowlish, one of Latin America's rapidly expanding software development companies, is seeking experienced technology professionals to enhance our diverse and vibrant team.

As a valued member of Oowlish, you will collaborate with premier clients from the United States and Europe, contributing to pioneering digital solutions. Our commitment to creating a nurturing work environment is recognized by our certification as a Great Place to Work, where you will have opportunities for professional development, growth, and a chance to make a significant international impact.

We offer the convenience of remote work, allowing you to craft a work-life balance that suits your personal and professional needs. We're looking for candidates who are passionate about technology, proficient in English, and excited to engage in remote collaboration for a worldwide presence.

About the role:

We are looking for a highly analytical and performance-driven Meta Ads Pro to manage, optimize, and scale paid social advertising campaigns across Meta platforms.

This role is ideal for someone with deep eCommerce experience who understands how to drive profitable growth through campaign execution, creative testing, budget allocation, and performance analysis.

You will play a critical role in improving account performance, identifying growth opportunities, and collaborating closely with creative teams to continuously optimize results.

What you will do:

  • Build, launch, manage, and optimize Meta advertising campaigns
  • Manage campaign structure, budgets, pacing, and scaling decisions
  • Develop and execute testing strategies across creatives, audiences, offers, landing pages, and campaign structures
  • Monitor and analyze campaign performance across key performance indicators
  • Identify winning and underperforming creatives based on performance data
  • Collaborate with creative teams to generate new testing ideas and improve campaign performance
  • Maintain organized account structures and naming conventions
  • Provide weekly reporting, insights, and actionable recommendations
  • Stay current with Meta platform updates, advertising best practices, and evolving performance frameworks

Requirements:

  • 5+ years of hands-on Meta Ads experience
  • Proven experience managing paid social campaigns for eCommerce brands
  • Experience working in high-performance, data-driven marketing environments
  • Strong analytical and reporting skills
  • Experience managing significant advertising budgets
  • Excellent attention to detail and campaign organization
  • Strong English communication skills
  • Ability to make optimization decisions based on performance data

Must have:

  • Deep expertise in Meta Ads Manager
  • Strong understanding of:
    • Meta Pixel
    • Conversion API (CAPI)
    • Attribution models
    • Audience segmentation
    • Experience managing $70,000+ monthly ad spend
    • Strong understanding of eCommerce metrics, including:
      • ROAS
      • CPA
      • MER
      • bCAC
      • Contribution Margin
      • AOV
      • CTR
      • CPC
      • CPM
      • CVR
      • Experience scaling eCommerce brands through Meta advertising
      • Experience running creative testing programs
      • Ability to translate performance data into optimization strategies
  • Nice to Have:

  • Experience with Shopify brands
  • Experience in:
    • CPG
    • Food & Beverage
    • Outdoor
    • Lifestyle
    • Consumer Products
    • Experience with TikTok Ads
    • Experience with Google Ads
    • Familiarity with Andromeda and GEM frameworks
    • Experience collaborating closely with creative teams
  • Compensation

    Additional Information

    Benefits & Perks:

    Home office;

    Competitive compensation based on experience;

    Career plans to allow for extensive growth in the company;

    International Projects;

    Oowlish English Program (Technical and Conversational);

    Oowlish Fitness with Total Pass;

    Games and Competitions;

    You can also apply here:

    Website: https://www.oowlish.com/work-with-us/

    LinkedIn: https://www.linkedin.com/company/oowlish/jobs/

    Instagram: https://www.instagram.com/oowlishtechnology/

    Frequently Asked Questions

    Is the salary disclosed for the Meta Ads Pro — Paid Social Media Buyer position at Oowlish Technology?
    The salary for this Meta Ads Pro — Paid Social Media Buyer role at Oowlish Technology is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
    Is the Meta Ads Pro — Paid Social Media Buyer job at Oowlish Technology remote?
    Yes, this Meta Ads Pro — Paid Social Media Buyer position at Oowlish Technology is remote, with team members based in Brazil. You can work from home or anywhere in the supported regions.
    Is the Meta Ads Pro — Paid Social Media Buyer role at Oowlish Technology full-time or part-time?
    This is listed as a Full Time position. It is posted as a Meta Ads Pro — Paid Social Media Buyer role in the Marketing & Sales department at Oowlish Technology.
    Which team or department does the Meta Ads Pro — Paid Social Media Buyer at Oowlish Technology belong to?
    This Meta Ads Pro — Paid Social Media Buyer position is part of the Marketing & Sales department at Oowlish Technology. See the full job description for more information about the team structure and responsibilities.
    How do I apply for the Meta Ads Pro — Paid Social Media Buyer position at Oowlish Technology?
    Click the "Apply Now" button on this page. You will be redirected to Oowlish Technology's official application portal hosted on jobicy where you can submit your application directly.
    When was the Meta Ads Pro — Paid Social Media Buyer job at Oowlish Technology posted?
    This Meta Ads Pro — Paid Social Media Buyer position at Oowlish Technology was posted on Aug 24, 2026. Apply as soon as possible — early applications are often reviewed first.
    Meta Ads Pro — Paid Social Media Buyer
    Oowlish Technology
    Apply for this role ↗

    You'll be redirected to Oowlish Technology's official application page on jobicy.