Marketing Specialist - ( Subsidiary : NoorNation )

About NoorNation

NoorNation is Egypt's first African renewable energy development and manufacturing startup, providing decentralized solar-powered energy and water solutions across Egypt and Sub-Saharan Africa. Its flagship product, LifeBox, is a mobile, solar-powered unit that delivers clean electricity and safe water to farming, tourism, and rural communities. Designed and manufactured in Egypt, LifeBox supports sustainability, industrial localization, and economic growth while improving access to essential resources in underserved areas.

Responsibilities

• Create clear, engaging content that simplifies complex solar and water solutions for diverse audiences.
• Design marketing materials, including social media content, brochures, presentations, and newsletters.
• Plan, execute, and monitor multi-channel digital marketing campaigns across SEO, email, social media, and paid advertising.
• Manage the company's website, social media platforms, and online presence while maintaining a consistent brand identity.
• Conduct market research to identify trends, customer insights, and business opportunities.
• Represent the company at industry events and collaborate with agencies, freelancers, and vendors to deliver marketing initiatives.
• Support the development and execution of marketing plans aligned with business and sales objectives.

• Bachelor's or Master's degree in Marketing, Business, Mass Communication, or a related field.
• 1–3 years of experience in digital marketing, content creation, or campaign management.
• Proficiency in SEO/SEM tools, email marketing platforms, social media management tools, Canva, Microsoft Office, and Google Workspace.
• Excellent written and verbal communication skills in both English and Arabic.
• Ability to translate technical concepts into clear, engaging content for non-technical audiences.
• Strong analytical skills with experience interpreting campaign performance and optimizing marketing strategies.