Marketing Planning Manager - Vaccines

abbott· 1757 Abbott India Limited
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📍 India - MumbaiFull time

About this role

     

JOB DESCRIPTION:

JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES

Achieve brand MS% , Sales and Division Margins to build enduring and profitable  brands for

Abbott

Responsible for building portfolio by identifying, launching and managing brands in identified therapeutic segments 

Shape therapy area with an ability to manage the brands through its life cycle. Evaluation of options in Life Cycle management & follow through in terms of Initiatives of Life cycle management 

Responsible for managing strategic initiatives in listed therapeutic segments and meeting key opinion leaders to understand the dynamics and the latest happenings in the therapy area

Formulation and execution of customer centric and insight driven marketing strategy:

  • Deliver innovative promotional mix on differentiated platform to enhance customer experience 
  • Developing Communication strategy for the customers: doctors, consumers, distributors, retailers, Field Force

Bring in Innovation and evaluate to implement digital initiatives for the brand / portfolio

Close coordination with Medical for Medico-Marketing as well as clinical areas related to the brand/portfolio

Strong analytical skills as well as strong financial business understanding to deal with managing top line as well as division margin of the portfolio

Strong execution drive – Build strong connects with field force and ensures quality delivery of planned activities.

Develop and ensure implementation Brand Plans post approval from all key stakeholders

Drive global, regional interaction and other cross functional teams where applicable

Ability to work with other members in the team with sharing and openness to ideas. Also working cross functionally with Sales team, Medical, Training, Finance, NPI, CommEx, BHR, Regulatory and other departments 

Education Qualification:

Science graduate, MBA Marketing from Good Institute in General Management

Experience

  • 6-8 years’ experience in Brand Management
  • Preferable experience in Vaccine/ Gynae/ Pulmo / Cardio- Metabolic 
  • Experience of successful product launch/s with differentiation
  • Activation experience using differentiated promotional channels
  • Patient acquisition programs experience if any
  • Preferably from Top 20 Co’s in the IPM or MNC 

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Product Management

     

DIVISION:

EPD Established Pharma

        

LOCATION:

India > Mumbai : BKC Building

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Yes, 25 % of the Time

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

     

     

     

Frequently Asked Questions

Is the salary disclosed for the Marketing Planning Manager - Vaccines position at abbott?
The salary for this Marketing Planning Manager - Vaccines role at abbott is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Marketing Planning Manager - Vaccines position at abbott located?
This Marketing Planning Manager - Vaccines role at abbott is based in India - Mumbai. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Marketing Planning Manager - Vaccines role at abbott full-time or part-time?
This is listed as a Full time position. It is posted as a Marketing Planning Manager - Vaccines role in the 1757 Abbott India Limited department at abbott.
Which team or department does the Marketing Planning Manager - Vaccines at abbott belong to?
This Marketing Planning Manager - Vaccines position is part of the 1757 Abbott India Limited department at abbott. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Planning Manager - Vaccines position at abbott?
Click the "Apply Now" button on this page. You will be redirected to abbott's official application portal hosted on workday where you can submit your application directly.
When was the Marketing Planning Manager - Vaccines job at abbott posted?
This Marketing Planning Manager - Vaccines position at abbott was posted on Sep 15, 2026. Apply as soon as possible — early applications are often reviewed first.
Marketing Planning Manager - Vaccines
abbott
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