Marketing Operations Lead
lwolf· Corporate Marketing
About this role
The Marketing Operations Lead owns the engine behind our marketing team the tech stack, the processes, the data, and the systems that let every campaign run smoothly and every result get measured. This person keeps HubSpot humming, brings AI tools into everyday workflows, and partners across Marketing, Sales, and RevOps to keep projects moving and reporting sharp.
Key Responsibilities:
- Own and optimize the marketing technology stack, with HubSpot as the core platform — administration, workflows, integrations, and data hygiene
- Design and continuously improve marketing processes to increase team efficiency and campaign velocity
- Build and maintain analytics and reporting frameworks that give leadership a clear, accurate view of marketing performance and ROI
- Lead cross-functional projects that span Marketing, Sales, and other departments, keeping timelines, stakeholders, and deliverables aligned
- Identify and implement AI-powered tools and workflows to improve marketing productivity, personalization, and speed to execution
- Manage lead scoring, segmentation, and lifecycle automation within HubSpot
- Serve as the internal expert and go-to resource for MarTech questions, training, and best practices
- Monitor data quality across marketing systems and ensure clean handoffs with sales and CRM data
Requirements:
- 5+ years in marketing operations, demonstrated HubSpot administration/expertise (certifications a plus)
- Proven experience with marketing analytics, reporting, and dashboarding
- Track record leading cross-functional projects with multiple stakeholders
- Hands-on experience applying AI tools to marketing workflows (content, personalization, automation, or analysis)
- Strong process-design and documentation skills
- Excellent communication skills — able to translate data and systems into clear recommendations for non-technical stakeholders
- B2B SaaS or real estate industry experience a plusequirem
Frequently Asked Questions
What is the salary for the Marketing Operations Lead role at lwolf?
The listed salary for this Marketing Operations Lead position at lwolf is CAD 140K–178K. This is a remote Full time role.
Is the Marketing Operations Lead job at lwolf remote?
Yes, this Marketing Operations Lead position at lwolf is remote, with team members based in Toronto, ON (Remote). You can work from home or anywhere in the supported regions.
Is the Marketing Operations Lead role at lwolf full-time or part-time?
This is listed as a Full time position. It is posted as a Marketing Operations Lead role in the Corporate Marketing department at lwolf.
Which team or department does the Marketing Operations Lead at lwolf belong to?
This Marketing Operations Lead position is part of the Corporate Marketing department at lwolf. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Operations Lead position at lwolf?
Click the "Apply Now" button on this page. You will be redirected to lwolf's official application portal hosted on lever where you can submit your application directly.
When was the Marketing Operations Lead job at lwolf posted?
This Marketing Operations Lead position at lwolf was posted on Sep 25, 2026. Apply as soon as possible — early applications are often reviewed first.
Marketing Operations Lead
lwolf · 💰 CAD 140K–178K
You'll be redirected to lwolf's official application page on Lever.