Marketing Manager

wildnet· PPC
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📍 Noida, UP, IndiaFULL TIME

About this role

About the Role
We are hiring a Marketing Manager to generate qualified leads and booked appointments from established marketing agencies in the UK and US, supporting our agency partnership (white-label outsourcing) business. This is a hands-on role covering LinkedIn outreach, ABM and targeted email marketing, and campaign content, with the opportunity to build and lead a team of 2–3 email marketing and 2–3 LinkedIn outreach executives.
Key Responsibilities
1. LinkedIn Outreach (UK/US)
  • Run structured LinkedIn outreach targeting founders, CEOs, and delivery heads at UK/US marketing agencies.
  • Use LinkedIn Sales Navigator for precise account and prospect identification within the target ICP.
  • Operate LinkedIn automation tools (Expandi, Dripify, HeyReach, Waalaxy, or similar) safely, protecting account health.
  • Own connection sequences, personalized messaging, and follow-up cadences end to end.
2. Email Marketing — ABM & Targeted Campaigns
  • Execute account-based marketing (ABM) campaigns: personalized, multi-touch sequences for named target agencies.
  • Execute targeted bulk cold email campaigns with deliverability discipline — domain warm-up, SPF/DKIM/DMARC, inbox rotation, list hygiene, bounce management.
  • Operate platforms such as Instantly, Smartlead, Lemlist, Snov.io, or Woodpecker.
3. Content & Copy for ABM and Targeted Email
  • Write the outreach content yourself: email sequences, subject lines, LinkedIn messages, and InMails tailored to agency decision-makers in the UK/US.
  • Build account-specific messaging for ABM targets — referencing the prospect agency's services, clients, and likely outsourcing pain points.
  • Continuously A/B test copy and maintain a library of proven templates for the team to use.
4. Data Generation & List Building
  • Build verified prospect lists of UK/US marketing agencies using Apollo.io, Lusha, Snov.io, Sales Navigator, and enrichment workflows.
  • Maintain data quality: verification, deduplication, suppression lists, CRM hygiene.
5. Automation & Reporting
  • Set up automated outreach workflows across LinkedIn and email with minimal manual effort.
  • Track and report funnel metrics: contacts reached, reply rates, positive responses, appointments booked.
6. Appointment Setting
  • Convert positive replies into qualified discovery calls for the sales team, handling scheduling, reminders, no-show recovery, and pre-call notes.
7. Team Leadership
  • Guide, quality-check, and train the lead generation team; set daily/weekly activity and outcome targets.
  • Document winning approaches into SOPs and messaging playbooks.
  • Grow into full ownership of a 4–6 member team (email marketing + LinkedIn outreach) as results are delivered.
Candidate Profile
Must-Have
  • 4–5 years of hands-on outbound lead generation for international (UK/US) markets.
  • Personally operated both LinkedIn outreach and cold email campaigns end to end — data, copy, sequencing, and follow-up.
  • Strong ABM / targeted-campaign copywriting ability with excellent written English for UK/US decision-makers.
  • Working knowledge of at least one tool in each category: prospecting data (Apollo/Lusha/Snov.io), email sequencing (Instantly/Smartlead/Lemlist), LinkedIn automation (Expandi/Dripify or similar).
  • Clear aspiration and readiness to manage a team; prior experience mentoring or coordinating juniors.
  • Comfortable with a UK-shift, work-from-office schedule.
Preferred
  • Experience selling digital marketing, IT services, or white-label/outsourcing services.
  • Track record against booked-appointment targets (be ready to share numbers).
  • Familiarity with a CRM (Zoho/HubSpot) and simple automations (Zapier/Make).
Success Metrics
  • Verified, continuously growing database of target UK/US agencies.
  • Consistent monthly qualified appointments booked from the target ICP.
  • Healthy email deliverability and LinkedIn account safety metrics.
  • A trained, target-driven team operating on documented SOPs.

Frequently Asked Questions

Is the salary disclosed for the Marketing Manager position at wildnet?
The salary for this Marketing Manager role at wildnet is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Marketing Manager position at wildnet located?
This Marketing Manager role at wildnet is based in Noida, UP, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Marketing Manager role at wildnet full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Marketing Manager role in the PPC department at wildnet.
Which team or department does the Marketing Manager at wildnet belong to?
This Marketing Manager position is part of the PPC department at wildnet. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Manager position at wildnet?
Click the "Apply Now" button on this page. You will be redirected to wildnet's official application portal hosted on keka where you can submit your application directly.
When was the Marketing Manager job at wildnet posted?
This Marketing Manager position at wildnet was posted on Jul 22, 2026. Apply as soon as possible — early applications are often reviewed first.
Marketing Manager
wildnet
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