Lead, Commerce & Growth Product Analytics
nbcuniversal3
Marketing Campaign Specialist (Growth, Fintech)
BID Operations· Marketing
About this role
About the Company :
At BID Operations, we are passionate about supporting our clients in their journey towards success. Our mission is to empower you to thrive by handling the essential yet time-consuming aspects of your business operations, allowing you to concentrate on strategic growth and innovation.
About the Role :
As a Growth Acquisition Specialist, you will be responsible for driving the execution of acquisition and engagement campaigns aimed at growing business. You will work closely with Marketing Ops, Product, CRM, Design and Regional teams to launch campaigns that attract new user and improve user engagement. This is a highly executional and commercially focused role for someone passionate about Fintech markets and performance-driven marketing.
Key Responsibility :
- Execute and coordinate acquisition, activation, and retention campaigns across global markets.
- Support the launch of competitions, arenas, seasonal promotions, referral campaigns, and product marketing initiatives.
- Assist in developing campaign mechanics, reward structures, and user engagement initiatives designed to increase digital asset activity.
- Coordinate campaign execution across app, website, CRM, push notifications, EDMs, social media, and paid marketing channels.
- Monitor campaign performance and identify opportunities for optimization.
- Manage external social media agency responsible for executing company X (Twitter) channel.
- Own the content direction, campaign briefing, and performance outcomes of all social media activities.
- Review, approve, and optimize agency-created content including posts, campaign creatives, and engagement activities.
- Ensure social content aligns with trading campaigns, market narratives, and product priorities.
- Track performance metrics (engagement, reach, follower growth, CTR, campaign conversions) and provide feedback to agency for optimization.
- Identify the fintech market trends and ensure agency content reflects relevant market movements and narratives.
- Track key business metrics including registrations, deposits, and campaign ROI.
- Prepare weekly, monthly, and post-campaign performance reports.
- Analyze campaign performance and user behaviour to generate actionable insights.
- Bachelor's degree in Marketing, Business, Communications, Finance, Economics, or a related field.
- 1–3 years of experience in Growth Marketing, Digital Marketing, Campaign Management, Social Media, Community Management, or related roles.
- Prior experience working in fintech or financial services industries preferred
- Experience managing X (Twitter) accounts, communities, or social media channels.
- Familiarity with fintech market trends and blockchain ecosystems.
- Fluency in Mandarin is required to support communication with regional stakeholders and business partners
- Fresh graduates with strong internship experience and demonstrated interest in Fintech are encouraged to apply.
- Opportunities for enriching career growth, including exposure to regional contexts
- Healthcare coverage (medical, dental, optical), gym benefits
- Flexibility in smart casual dress code
- Young, vibrant and open work culture
Frequently Asked Questions
Is the salary disclosed for the Marketing Campaign Specialist (Growth, Fintech) position at BID Operations?
The salary for this Marketing Campaign Specialist (Growth, Fintech) role at BID Operations is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Marketing Campaign Specialist (Growth, Fintech) position at BID Operations located?
This Marketing Campaign Specialist (Growth, Fintech) role at BID Operations is based in Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Marketing Campaign Specialist (Growth, Fintech) role at BID Operations full-time or part-time?
This is listed as a Full time position. It is posted as a Marketing Campaign Specialist (Growth, Fintech) role in the Marketing department at BID Operations.
Which team or department does the Marketing Campaign Specialist (Growth, Fintech) at BID Operations belong to?
This Marketing Campaign Specialist (Growth, Fintech) position is part of the Marketing department at BID Operations. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Campaign Specialist (Growth, Fintech) position at BID Operations?
Click the "Apply Now" button on this page. You will be redirected to BID Operations's official application portal hosted on workable where you can submit your application directly.
When was the Marketing Campaign Specialist (Growth, Fintech) job at BID Operations posted?
This Marketing Campaign Specialist (Growth, Fintech) position at BID Operations was posted on Jun 24, 2026. Apply as soon as possible — early applications are often reviewed first.
Marketing Campaign Specialist (Growth, Fintech)
BID Operations
You'll be redirected to BID Operations's official application page on workable.