Marketing and Communications Coordinator

Overview

As a patient-focused organization, University of Utah Health exists to enhance the health and well-being of people through patient care, research and education. Success in this mission requires a culture of collaboration, excellence, leadership, and respect. University of Utah Health seeks staff that are committed to the values of compassion, collaboration, innovation, responsibility, integrity, quality and trust that are integral to our mission. EO/AA

This position coordinates marketing and communications to maximize sales and ensure effective internal and external communications. This position is not responsible for providing care to patients.

Dperatment:

Corporate Overview: The University of Utah is a Level 1 Trauma Center and is nationally ranked and recognized for our academic research, quality standards and overall patient experience. Our five hospitals and eleven clinics provide excellence in our comprehensive services, medical advancement, and overall patient outcomes.

Responsibilities

Essential Functions

• Manages social media presence across platforms by creating, scheduling, and publishing content; monitors engagement and analytics to optimize performance and audience reach.
• Tracks and analyzes marketing performance metrics across campaigns and channels; prepares reports to inform strategy and optimize ROI.
• Maintains brand consistency across all marketing materials and communications in alignment with brand guidelines.
• Collaborates with internal teams and external partners to align marketing efforts with organizational goals.
• Develops and produces written communication materials such as newsletters, brochures, and internal/external messaging.
• Provides support for website content updates and maintenance, which may include editing text, uploading media, and ensuring content accuracy and alignment with brand standards.
• May be responsible for overseeing Accounts Payable and Receivable functions to ensure accurate client billing and timely vendor payments.
• May supports market research initiatives, including survey design, data collection, and analysis for strategic insights.
• Contributes to the coordination of promotional campaigns by selecting and ordering branded materials, and managing the design, production, and distribution of marketing collateral.

Knowledge / Skills / Abilities

• Ability to perform the essential functions of the job as outlined above.

• Demonstrated human relations and effective communication skills.

• Knowledge of all phases of production, such as types of paper, typesetting, printing, design, direct mail, and advertising concepts.

• The incumbent has the authority to assist clients in deciding whether to place ads in various media and whether the media fits their target audience.

• Ability to make decisions on last minute catalog changes with clients and decides and shoots videos for production of various projects.

• Ability to produce professional video camera work for public service announcements.

• Skilled at purchasing advertising space and participating in national award-winning contests.

Qualifications

Required

• Bachelor's degree in Marketing, Communications, a related area, or equivalency.
• One year of related experience.

Qualifications (Preferred)

Preferred

• Experience in accounts payable and receivable.

Working Conditions and Physical Demands

Employee must be able to meet the following requirements with or without an accommodation.

• This position involves light work that may exert up to 20 pounds and may consistently require light work involving lifting, carrying, pushing, pulling or otherwise moving objects. This position involves sitting most of the time and is not exposed to adverse environmental conditions.

Physical Requirements