Junior CRM Manager (all genders, 1 year fix-term)

NOTE FROM THE TEAM 

Clue is more than just a place to work. Our work empowers women and people with cycles to make more informed decisions about their health. We break down barriers, myths, and taboos. Our workplace is agile, diverse, and full of growth opportunities.

Our CRM team is responsible for how Clue communicates with over 10 million monthly users across email, push, in-app messages, and (soon) content cards, all built and orchestrated in Braze. CRM sits at the intersection of monetization, retention, partnerships, and product, and the work directly supports Clue's strategic goals in menstrual health, care, and research innovation.

As Junior CRM Manager, you'll take ownership of one-off campaigns, our partnership and science promotion work, and help us turn email into a properly resourced channel, starting with taking ownership of our newsletter. You'll work closely with the Head of CRM and Director of Growth, and collaborate cross-functionally with partnerships, marketing, science, and product teams.

WHAT YOU WILL DO

• Plan, build, and execute one-off CRM campaigns in Braze, including partnership launches, marketing promotions, and science team surveys
• Own the monthly newsletter end to end, from content sourcing to send, and build it out into a properly resourced, recurring channel
• Manage QA and campaign quality assurance across email, push, and in-app messages
• Collaborate with partnerships, marketing, and science stakeholders to scope campaign briefs and timelines
• Support segmentation and personalization within campaigns using Braze's audience and Liquid templating tools
• Monitor campaign performance (deliverability, engagement, conversion) and report on results
• Propose and run A/B tests to improve campaign performance over time

WHO YOU ARE

• 1-2 years of experience in CRM, lifecycle, or email marketing, ideally using Braze or a similar platform (e.g. Salesforce Marketing Cloud, Iterable, Customer.io, Hubspot)
• Comfortable working with segmentation, personalization, and campaign QA
• Basic HTML/CSS knowledge, for building and troubleshooting email templates; SQL and JavaScript experience a plus
• Data-driven mindset, comfortable using spreadsheets to track and report on performance
• Strong organizational skills and comfortable managing multiple campaigns and stakeholders at once
• Excellent written English; other languages a plus
• Genuine interest in women's health and Clue's mission

WORKING AT CLUE

At Clue, we embrace a culture that values diversity and believes in creating a safe space where everyone feels welcome and heard. Our perks are designed to cultivate growth and ensure everyone can flourish, no matter what path they are on.

• Professional and Personal Development: Benefit from a dedicated development budget to enhance your skills and advance your career, supporting your journey of growth and learning.
• Urban Sports Club Membership: Enjoy a heavily discounted membership with Urban Sports Club, giving you access to a wide range of fitness and wellness activities to support your health and well-being.
• Inspiring Office Space: Work in our vibrant Berlin office, located in the heart of the city, where innovative ideas come to life and meaningful work happens every day.

• Flexible Hybrid Workplace: Enjoy the flexibility of working from home while also connecting with your team in the Clue office for weekly visits.