Intelligence & Analytics Executive

dentsuaegis· Carat Colombia S.A.S.
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📍 MedellínFull time

About this role

Job Description:

¡En dentsu estamos en búsqueda de un Intelligence & Analytics Executive!


Propósito:

Analizar y comprender el consumidor, el mercado y el entorno competitivo para generar insights que orienten la estrategia de medios y la toma de decisiones. Esto implica recopilar, analizar y sintetizar información relevante con curiosidad, atención al detalle y autonomía.


Principales responsabilidades:

  • Analizar al consumidor entendiendo sus comportamientos, motivaciones, barreras y consumo de medios para construir perfiles de audiencia útiles, con foco en extraer hallazgos e insights accionables.
  • Monitorear tendencias de categoría, movimientos competitivos e inversión publicitaria a partir de fuentes sindicadas y secundarias, conectando señales de mercado con cambios en el comportamiento del consumidor.
  • Transformar información en narrativas claras que respondan preguntas concretas de negocio, respaldadas por evidencia.
  • Apoyar en la interpretación de resultados de estudios ad-hoc (cuantitativos o cualitativos), con foco en extraer hallazgos e insights.
  • Conocimiento de herramientas de inversión publicitaria, manejo de fuentes sindicadas como TGI y GWI, y plataformas de social listening.
  • Plus: manejo de herramientas de visualización como Power BI, Tableau o Looker Studio.
  • Uso intermedio de Excel.

Perfil requerido:

  • Carrera: Profesional en Mercadeo, Publicidad, Psicología, Economía o Administración de Empresas.
  • Experiencia: 2–4 años de experiencia en investigación de mercados, analytics, inteligencia de negocio, estrategia o áreas relacionadas.

#LI-AN1

Location:

Medellín

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Frequently Asked Questions

Is the salary disclosed for the Intelligence & Analytics Executive position at dentsuaegis?
The salary for this Intelligence & Analytics Executive role at dentsuaegis is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Intelligence & Analytics Executive position at dentsuaegis located?
This Intelligence & Analytics Executive role at dentsuaegis is based in Medellín. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Intelligence & Analytics Executive role at dentsuaegis full-time or part-time?
This is listed as a Full time position. It is posted as a Intelligence & Analytics Executive role in the Carat Colombia S.A.S. department at dentsuaegis.
Which team or department does the Intelligence & Analytics Executive at dentsuaegis belong to?
This Intelligence & Analytics Executive position is part of the Carat Colombia S.A.S. department at dentsuaegis. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Intelligence & Analytics Executive position at dentsuaegis?
Click the "Apply Now" button on this page. You will be redirected to dentsuaegis's official application portal hosted on workday where you can submit your application directly.
When was the Intelligence & Analytics Executive job at dentsuaegis posted?
This Intelligence & Analytics Executive position at dentsuaegis was posted on Sep 23, 2026. Apply as soon as possible — early applications are often reviewed first.
Intelligence & Analytics Executive
dentsuaegis
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You'll be redirected to dentsuaegis's official application page on Workday.