Head of Performance Marketing

SBC Performance· Sales Department / Performance Marketing
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🌍 Remote📍 UkraineFULL TIME

About this role

SBC Performance drives scalable growth for brands ready to expand globally.

Working across eCommerce, health & wellness, education, and entertainment, our team helps brands acquire customers faster and scale across 26+ global markets. We combine data-driven paid media, performance creative, and advanced analytics to turn marketing into a predictable revenue engine.

Trusted by 200+ companies, managing $150M+ in ad spend.

Scale faster. Grow smarter.

We're looking for a Head of Performance Marketing to build our performance function as a system, not a set of campaigns: operating model, metrics, standards, team.

Own the direction end to end - strategy, people, budgets, results and scale it across sources and funnels without losing control.

What You'll Own

  • Performance function - all processes, specialists, and traffic sources
  • Traffic strategy - spend split across Meta, TikTok, Google; resilience if one platform gets restricted
  • Funnel portfolio - web2web, web2app, app, each with clear economics and a scaling path
  • Operating model - a team structure that scales without adding manual oversight
  • Metrics & reporting - one real-time picture of results for leadership
  • Unit economics - spend growth that turns into margin, not just volume
  • People - senior specialists who can run major clients solo, with successors ready
  • Partnerships & automation - a platform edge, not just reacting to changes
  • Risk & compliance - bans, rejections, and policy issues kept under control
  • Cross-functional alignment - Sales, Account Management, Compliance, Creative working without ad-hoc fixes

What We're Looking For

Must have:

  • 6+ years in performance marketing, including 2+ years managing a team of performance specialists
  • Hands-on media buying experience on Meta, TikTok, and Google - as a practitioner, not only as a manager
  • Experience managing multi-million-dollar annual budgets and accountability for their efficiency
  • Solid experience with web2web and web2app funnels - understanding the creative → funnel → conversion → economics chain
  • Strong command of unit economics, attribution, and CPA / ROAS / CAC / LTV metrics
  • Track record of building processes, standards, and teams - from scratch or through a scaling phase
  • Experience navigating platform policies and account risk (rejections, bans, compliance)
  • English proficient enough to communicate with platform representatives and partners

Nice to have:

  • Experience with app traffic: mobile app installs, in-app events, post-install optimization
  • Product/growth-side experience - understanding of monetization, retention, and LTV mechanics
  • Direct partnerships with platform reps (Meta / TikTok / Google) and access to partner programs
  • Agency experience - managing a client portfolio and external stakeholders
  • Experience automating media buying via API or internal tools

Tools & Platforms

Meta Ads Manager, TikTok Ads Manager, Google Ads (+ API), attribution/tracking platforms, BI / Looker, Google Sheets

What We Offer

  • Hybrid job in Prague/Warsaw or remote from Ukraine
  • Competitive compensation
  • Flexible working hours: we start our operation day between 9:00 - 11:00 CET
  • All necessary equipment
  • Paid vacation and sick leaves
  • Educational support: reimbursement of certification, training, and a knowledge-sharing atmosphere
  • Company events and multiple internal activities
  • Open feedback and transparent direct communication

Frequently Asked Questions

Is the salary disclosed for the Head of Performance Marketing position at SBC Performance?
The salary for this Head of Performance Marketing role at SBC Performance is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Is the Head of Performance Marketing job at SBC Performance remote?
Yes, this Head of Performance Marketing position at SBC Performance is remote, with team members based in Ukraine. You can work from home or anywhere in the supported regions.
Is the Head of Performance Marketing role at SBC Performance full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Head of Performance Marketing role in the Sales Department / Performance Marketing department at SBC Performance.
Which team or department does the Head of Performance Marketing at SBC Performance belong to?
This Head of Performance Marketing position is part of the Sales Department / Performance Marketing department at SBC Performance. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Head of Performance Marketing position at SBC Performance?
Click the "Apply Now" button on this page. You will be redirected to SBC Performance's official application portal hosted on breezy where you can submit your application directly.
When was the Head of Performance Marketing job at SBC Performance posted?
This Head of Performance Marketing position at SBC Performance was posted on Aug 26, 2026. Apply as soon as possible — early applications are often reviewed first.
Head of Performance Marketing
SBC Performance
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