Head of Global CRM

richemont· DE06 Montblanc International GmbH
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📍 HAMBURGFull time

About this role

Founded in 1906 as a manufacturer of writing instruments, MONTBLANC today creates  exclusive products including watches, jewelry, writing instruments and leather goods which reflect our high demands with respect to culture, quality, design, tradition and craftsmanship. With more than 25 subsidiaries and 600 boutiques MONTBLANC is present all over the world.

Head of Global CRM (m/f/d)  

A full-time position at our Headquarters in Hamburg starting 1st November 2026

Indulge your passion…

  • in leading, mentoring, and developing a high-performing, multi-functional global CRM department consisting of specialists spanning CRM technology, lifecycle marketing, and performance analysis.
  • in designing and executing seamless global client journeys by translating brand priorities into a cohesive, commercial CRM Campaign Calendar that balances luxury brand storytelling with direct-to-consumer (D2C) performance.
  • in defining and driving Montblanc’s global CRM tech roadmap, overseeing system rollouts, CDP integrations, and database hygiene across our CRM tech stack (Salesforce, SAP CRM, GCP, Looker) while ensuring absolute data security and GDPR compliance.
  • in owning and optimizing overall CRM KPIs, including email/SMS performance, database health, customer retention, and lead generation, while implementing advanced attribution modelling to prove CRM’s business value and maximize the ROI of your campaign budget.
  • in directing key cross-functional strategic projects and innovative CRM initiatives across multiple global teams and stakeholders to continuously elevate the luxury client experience and pioneer new engagement methods.

You’ll have…

  • a passion for luxury, a strategic mindset, and a deeply analytical, commercial focus, being equally comfortable speaking the language of database architects, creative campaign managers, and executive business stakeholders.
  • a degree in Business Administration, Marketing, International Management, or a related field.
  • 8+ years of experience in CRM, Direct Marketing, and Marketing Automation, with a proven track record within the luxury, premium retail, or consumer goods sectors.
  • 3+ years of experience successfully managing, structuring, and developing multi-disciplinary teams, ideally bridging both technical and creative/marketing profiles.
  • a deep understanding of enterprise CRM suites, specifically Salesforce (Marketing Cloud, Service Cloud), SAP CRM, and GCP/Looker, with experience in Customer Data Platforms (CDP) or Identity Resolution being a strong plus.
  • a strong strategic and analytical mindset with a commercially focused approach, alongside excellent stakeholder management skills capable of communicating technical concepts to business partners and vice versa.
  • fluency in English (written and spoken), with German and other European languages highly valued.

In a culture that…

  • has combined tradition with a pioneering spirit for over 100 years
  • extends its innovative approach far beyond product development
  • brings together individuality, enthusiasm and the joy of creativity
  • is cosmopolitan, vibrant and diverse
  • invites you to go above and beyond as part of a team
  • is willing to allow you to develop it, shape it and leave your mark on it

In return, you’ll get…

  • an international environment and good development opportunities
  • flexible working hours
  • site services such as: Canteen, on-site café and laundry service
  • company sports and other health programs
  • discounted Urban Sports membership
  • a subsidized ticket for local public transport (HVV-ProfiTicket)
  • an employee car park and charging stations for electric vehicles
  • special conditions on Montblanc products and products from other Group brands
  • employee benefits portals
  • 30 days' holiday
  • regular events for employees
  • various further training opportunities

In short: Indulge your passions based on your talents and abilities in an inspiring and diverse culture that is characterised by employee recognition and support. Experience all this with us.

We look forward to receiving your application and to meeting you! The HR team

Frequently Asked Questions

Is the salary disclosed for the Head of Global CRM position at richemont?
The salary for this Head of Global CRM role at richemont is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Head of Global CRM position at richemont located?
This Head of Global CRM role at richemont is based in HAMBURG. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Head of Global CRM role at richemont full-time or part-time?
This is listed as a Full time position. It is posted as a Head of Global CRM role in the DE06 Montblanc International GmbH department at richemont.
Which team or department does the Head of Global CRM at richemont belong to?
This Head of Global CRM position is part of the DE06 Montblanc International GmbH department at richemont. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Head of Global CRM position at richemont?
Click the "Apply Now" button on this page. You will be redirected to richemont's official application portal hosted on workday where you can submit your application directly.
When was the Head of Global CRM job at richemont posted?
This Head of Global CRM position at richemont was posted on Sep 1, 2026. Apply as soon as possible — early applications are often reviewed first.
Head of Global CRM
richemont
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