Go to Market Manager
pennylane
Go to Market Manager
About this role
Go-To-Market (GTM) Manager
Location: New York, NY (in-person, flexible)
Compensation: Competitive base ($85K–$140K depending on experience) + variable + equity
About the Role
Our partner is hiring a GTM Manager to help build and scale their outbound growth engine from the ground up. This is an early, high-impact role working directly with the CEO and founding sales lead to define how the company generates pipeline and brings its product to market.
This is not a traditional SDR or marketing role. You’ll operate across both strategy and execution — owning outbound, testing messaging, building systems, and helping establish a repeatable motion as the company scales.
What You’ll Do
- Own outbound pipeline generation across cold calling, email, and LinkedIn
- Work closely with leadership to design and refine the company’s GTM strategy
- Build and optimize outbound systems, workflows, and messaging from scratch
- Identify and prioritize target accounts within finance and accounting organizations
- Engage and qualify senior stakeholders (CFOs, finance leaders)
- Partner with GTM engineering to leverage tools and automation for scale
- Continuously test and iterate on messaging, channels, and targeting
- Provide market feedback to inform product positioning and sales strategy
- Help lay the foundation for the future outbound / SDR function
What We’re Looking For
- Experience in outbound sales, SDR/BDR, or early-stage GTM roles
- Strong ability to operate both strategically and tactically
- Comfortable with high-volume outreach, especially cold calling
- High intellectual curiosity and ability to understand complex products
- Strong communication skills and ability to engage senior stakeholders
- Highly motivated, self-starter with a desire to build in an early-stage environment
- Interest in or exposure to finance, accounting, or CFO-facing products is a plus
Why This Role
- Direct exposure to leadership and influence on company growth
- Opportunity to build a GTM function from 0→1
- Clear path to leadership or closing roles as the team scales
- High deal sizes ($100K+ ACV) and enterprise exposure early in your career
- Early-stage environment with real ownership and upside
Frequently Asked Questions
What is the salary for the Go to Market Manager role at talentpluto?
The listed salary for this Go to Market Manager position at talentpluto is USD 85K–140K. This is an full-time role.
Where is the Go to Market Manager position at talentpluto located?
This Go to Market Manager role at talentpluto is based in New York, New York, United States. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
How do I apply for the Go to Market Manager position at talentpluto?
Click the "Apply Now" button on this page. You will be redirected to talentpluto's official application portal hosted on workable where you can submit your application directly.
When was the Go to Market Manager job at talentpluto posted?
This Go to Market Manager position at talentpluto was posted on Jun 28, 2026. Apply as soon as possible — early applications are often reviewed first.