Brafton is one of the world's leading content marketing firms, with offices in Boston, London, Toronto and Sydney. We aspire to continually raise the bar on what people consider "marketing content." We create result-focused strategies and content to drive SEO, social engagement and leads for our clients. Our teams continuously build expertise across new media formats, including video, blogs, infographics and web design.
This is a remote, casual freelance opportunity. Location doesn't matter.
Core Competencies
Fluent in both English and Japanese (spoken and written) - able to translate and adapt ad copy for Japanese audiences while maintaining brand tone and cultural nuance.
Proven experience managing Google Ads campaigns, including Search, Performance Max and Display. Ideally for B2B clients.
Experience with local keyword research tools and methods relevant to the Japanese market (beyond Google Translate or automated translation tools).
Strong ability to analyze search term reports and keyword data in Japanese to inform optimizations and negative keyword lists.
Strategic & Analytical Capabilities
Ability to provide strategic recommendations on targeting, ad structure, and messaging for Japanese campaigns.
Familiarity with regional performance reporting - able to prepare insights and metrics that roll up to a global PPC framework (e.g., separate but aligned reporting for Japan).
Comfortable collaborating asynchronously across time zones with English-speaking teams.
Professional Requirements
Minimum 2 - 3 years’ experience in paid media, ideally with international campaign management exposure.
Strong communicator, with the ability to provide clear written updates and context behind optimizations.
(Nice to have) Background working with multinational or B2B clients where Japan was one of the target regions.
Native, Fluent or Professional Japanese language proficiency
Bonus Skills But Not Essential
Experience on NAVER ads
Korean language proficiency
Frequently Asked Questions
Is the salary disclosed for the Freelance Paid Search Strategist Japanese - English (North America) position at brafton?
The salary for this Freelance Paid Search Strategist Japanese - English (North America) role at brafton is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Is the Freelance Paid Search Strategist Japanese - English (North America) job at brafton remote?
Yes, this Freelance Paid Search Strategist Japanese - English (North America) position at brafton is remote, with team members based in Vancouver, British Columbia. You can work from home or anywhere in the supported regions.
Is the Freelance Paid Search Strategist Japanese - English (North America) role at brafton full-time or part-time?
This is listed as a Freelancer position. It is posted as a Freelance Paid Search Strategist Japanese - English (North America) role in the Paid Search department at brafton.
Which team or department does the Freelance Paid Search Strategist Japanese - English (North America) at brafton belong to?
This Freelance Paid Search Strategist Japanese - English (North America) position is part of the Paid Search department at brafton. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Freelance Paid Search Strategist Japanese - English (North America) position at brafton?
Click the "Apply Now" button on this page. You will be redirected to brafton's official application portal hosted on lever where you can submit your application directly.
When was the Freelance Paid Search Strategist Japanese - English (North America) job at brafton posted?
This Freelance Paid Search Strategist Japanese - English (North America) position at brafton was posted on Sep 15, 2026. Apply as soon as possible — early applications are often reviewed first.
