Risk and Operations Fraud Supervisor
eastwestbank
Email & Digital Marketing Specialist
eastwestbank· Marketing
About this role
Introduction
Since 1973, East West Bank has served as a pathway to success. With over 110 locations across the U.S. and Asia, we are the premier financial bridge between the East and West. Our teams of experienced, multi-cultural professionals help guide businesses and community members on both sides of the Pacific looking to explore new markets and create new opportunities, and our sustained growth and expertise in industries like real estate, entertainment and media, private equity and venture capital, and high-tech help build sustainable businesses and expand our associates’ potential for career advancement.
Headquartered in California, East West Bank (Nasdaq: EWBC) is a top-performing commercial bank with a strong foundation, an enterprising spirit and a commitment to absolute integrity. East West Bank gives people the confidence to reach further.
Overview
Marketing needs dedicated execution and analytics support to keep key lifecycle programs and advertising campaigns on track. This support will help maintain campaign delivery, improve performance reporting, and free internal resources to focus on strategic priorities and stakeholder management.
Responsibilities
- Email marketing and automation: Manage campaign execution, QA, deployment, and the monthly email calendar.
- Analytics and insights: Track performance, develop scorecards, analyze customer segments, and provide actionable recommendations.
- Customer journey support: Coordinate audience strategy and cross-channel activation across email, digital, owned media, and related channels.
Qualifications
- 5+ years of experience in digital marketing, CRM marketing, marketing automation, or campaign analytics.
- Hands-on experience with email campaign execution and customer lifecycle programs.
- Strong reporting and analytics skills, including Excel and dashboard tools such as Power BI or Tableau.
- Salesforce Marketing Cloud, customer segmentation, attribution, and financial services experience preferred.
Applicants must have legal authorization to work in the United States. We do not offer visa sponsorship at this time.
Compensation
The base pay range for this position is USD $30.00/Hr. - USD $40.00/Hr. Exact offers will be determined based on job-related knowledge, skills, experience, and location.Frequently Asked Questions
Is the salary disclosed for the Email & Digital Marketing Specialist position at eastwestbank?
The salary for this Email & Digital Marketing Specialist role at eastwestbank is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Email & Digital Marketing Specialist position at eastwestbank located?
This Email & Digital Marketing Specialist role at eastwestbank is based in Pasadena, CA, US. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Email & Digital Marketing Specialist role at eastwestbank full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Email & Digital Marketing Specialist role in the Marketing department at eastwestbank.
Which team or department does the Email & Digital Marketing Specialist at eastwestbank belong to?
This Email & Digital Marketing Specialist position is part of the Marketing department at eastwestbank. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Email & Digital Marketing Specialist position at eastwestbank?
Click the "Apply Now" button on this page. You will be redirected to eastwestbank's official application portal hosted on icims where you can submit your application directly.
When was the Email & Digital Marketing Specialist job at eastwestbank posted?
This Email & Digital Marketing Specialist position at eastwestbank was posted on Aug 18, 2026. Apply as soon as possible — early applications are often reviewed first.
Email & Digital Marketing Specialist
eastwestbank
You'll be redirected to eastwestbank's official application page on icims.