Director of Field Marketing

Who We Are:

Home Genius Exteriors has experienced rapid growth, expanding from $3M to $200M in

just five years. We are a dynamic company aiming to be nationwide by 2030, and we

are looking for passionate and driven individuals to join our team and grow with us.

Our mission is to provide “A Different Experience” to both our customers and our

employees. Our energetic culture mixed with a heavy dose of training and development

makes for a cool, fun environment that encourages personal growth. HGE isn’t just a

home remodeling company – we’re creating tomorrow’s business leaders.

We are looking for positive & charismatic individuals that are ready to work hard and

start to build their career. If you’re the right person, we’re the right company. Let’s meet

up and see if there’s some chemistry here!

What We Offer:

Job Type: Full-time hours at our HGE location in Hyattsville, Maryland

Pay: $100,000.00 - $150,000.00 (Base + Bonus, Uncapped)

Benefits:

● Access to the latest technology, such as laptops and tablets, that will help you

with organization and efficiency

● Opportunities for performance-based rewards, such as monetary bonuses and

exclusive dinners/outings

● Full medical insurance available after 90 days

● Countless career advancement and growth opportunities

What The Role Is About:

The Field Marketing Director leads an HGE office within Maryland, driving sales

production, training, and team development while maintaining professional standards

and operational accountability. This is a high-intensity, field-first leadership role: the

Director is expected to spend the majority of their time leading, training, and producing

alongside their team in the field, with limited time dedicated to back-office

administration. The Director is directly accountable for the performance, culture, and

compliance of their office.

What Impact You'll Make:

● Lead field operations by dedicating the majority of working hours to active

production, coaching, and shadowing team members, while maintaining a

demanding six-day work schedule.

● Drive department performance by owning KPI attainment, sales volume, and

cost-of-marketing targets, personally stepping into field production when results

fall short.

● Deliver ongoing training and talent development through weekly training

sessions, script accuracy drills, and a consistent pipeline of internal promotions

to Manager roles.

● Manage day-to-day office operations, including inventory control, staff

scheduling, performance improvement plans, terminations, and completion of

quarterly performance reviews.

● Maintain accurate reporting and cross-functional communication by updating

company-wide performance trackers and presenting KPI and SWOT updates to

senior leadership.

● Support recruiting and onboarding efforts by engaging new hires prior to training,

tracking attendance and graduation outcomes, and generating employee

referrals.

● Coordinate event and retail staffing and logistics, including cost management,

scheduling, and identifying new event or retail opportunities.

● Ensure fleet compliance and readiness by overseeing vehicle registration,

inspections, and maintenance reporting.

● Collaborate with Sales leadership through regular check-ins to align on shared

growth opportunities.

● Represent the department in key recurring meetings, including leadership calls,

one-on-ones, and cross-departmental planning sessions.

What You've Accomplished:

● Proven experience leading and developing field marketing, sales, or door-to-

door teams.

● Strong track record of hitting production and KPI targets, with the ability to

personally produce in the field.

● Excellent communication, coaching, and conflict-resolution skills.

● Comfortable with a demanding, field-first schedule, including a 6-day work

week and travel between field, office, and events.

● Valid driver's license and ability to drive/ride in company vans with the team.

● Proficiency with Slack and standard reporting/tracking tools.

● High level of accountability, integrity, and professionalism.