Director, Analytics

Information Security Responsibilities

• Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols
• Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets
• Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information

Role and Responsibilities:

Client & Strategic Relationships

Serve as a senior strategic advisor to clients, shaping how they think about analytics, testing, and data-driven decision-making

Build and grow long-term client relationships, identifying opportunities to expand scope and deepen engagement

Represent the practice in high-stakes client conversations, including escalations and renewals

Present findings and recommendations to senior marketing and client leadership in a way that drives decisions

Measurement Strategy & Technical Leadership

Lead measurement strategy workshops with clients to define goals, KPIs, and analytics approach

Lead project teams through delivery, staying hands-on with the technical work alongside the team

Define the technical design of Adobe Analytics and CJA implementations, including reviewing documentation and making recommendations to project teams

Maintain deep, hands-on expertise in Adobe Analytics and CJA, including advanced reporting, segmentation, calculated metrics, and Workspace analysis

Guide analytics implementation and tagging strategy, including data layer design and QA, to ensure clean, reliable data capture

Oversee and contribute directly to test-and-learn programs and experimentation strategy using Adobe Analytics, CJA, and Adobe Target

Set standards and best practices for analytics strategy, dashboarding, and reporting across the team

Review and elevate the quality of insights, dashboards, and narratives coming out of the team before they reach clients

Support multi-solution project teams working across the broader Adobe stack, including AJO and RT-CDP, ensuring analytics work aligns with the wider platform strategy

Stay current on the Adobe Experience Platform ecosystem (RT-CDP, AJO, Target) and identify where these solutions fit into client strategy

Team & Business Development

Lead a team of direct reports as a competency leader; mentor consultants on both technical skills and consulting craft, including communication, diplomacy, and navigating ambiguity

Support resourcing and staffing decisions for analytics engagements within your remit

Contribute to proposals, scoping, and pricing for new and existing client engagements

Represent the practice externally through conferences, blogs, webinars, or industry events

Preferred Qualifications

1. 8+ years of hands-on experience with Adobe Analytics and Adobe Customer Journey Analytics

2. 8+ years in an agency or client-facing consulting environment, with prior experience in a senior or lead consulting role

A track record of building trust with client stakeholders and shaping strategy at a senior level

Experience leading project teams and, ideally, mentoring or managing consultants or analysts directly

Strong business acumen, with experience contributing to proposals, scoping, or account growth

Excellent written and verbal communication skills, with the ability to lead workshops and present to senior stakeholders

Strong understanding of analytics implementation, tagging, data layer architecture, and data governance best practices

Experience defining technical design and documentation for analytics implementations

Experience designing and leading measurement strategy, including KPI frameworks and test-and-learn programs

Adobe Analytics and/or CJA certification a plus

Experience with Adobe Target and other AEP solutions (RT-CDP, AJO) a plus

Preferred Qualifications:

• 8+ years of hands-on experience with Adobe Analytics and Adobe Customer Journey Analytics
• 8+ years in an agency or client-facing consulting environment, with prior experience in a senior or lead consulting role
• A track record of building trust with client stakeholders and shaping strategy at a senior level
• Experience leading project teams and, ideally, mentoring or managing consultants or analysts directly
• Strong business acumen, with experience contributing to proposals, scoping, or account growth
• Excellent written and verbal communication skills, with the ability to lead workshops and present to senior stakeholders
• Strong understanding of analytics implementation, tagging, data layer architecture, and data governance best practices
• Experience defining technical design and documentation for analytics implementations
• Experience designing and leading measurement strategy, including KPI frameworks and test-and-learn programs
• Adobe Analytics and/or CJA certification a plus
• Experience with Adobe Target and other AEP solutions (RT-CDP, AJO) a plus