Digital Merchandising Manager

sharkninjaoperatingllc· 30000 - DTC Digital Experience
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📍 London, United Kingdom

About this role

About Us 

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. 

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

We are seeking a Digital Merchandising Manager to own digital content and merchandising across TikTok Shop UK, supporting day-to-day content updates while driving revenue growth through strategic campaign management, LIVE commerce, and optimisation of TikTok Shop operations 

This role requires a data-driven mindset, using insights from TikTok Shop platform tools to guide decision-making. You will collaborate closely with local and global teams, LIVE agency partners, and affiliates to ensure our TikTok Shop presence is optimised, compliant, and delivering outstanding consumer experiences. 

Key Responsibilities 

  • Develop and maintain a digital content and merchandising strategy, using a data-led approach aligned with business and trading priorities. 
  • Create, audit, and merchandise content to support product launches and trading campaigns 
  • Own day-to-day shop operations, including voucher/campaign set-up, promotions and pricing (couponing, discounting, bundles, seasonal activations), and platform policy updates — protecting ASP and margin throughout. 
  • Own GMV forecasting for TikTok Shop, tracking actuals against forecast and flagging risks and opportunities. 
  • Manage and develop a direct report, setting clear objectives and supporting their growth. 
  • Provide actionable insights and recommendations to increase engagement, improve conversion, and optimise the consumer journey. 
  • Partner cross-functionally with DTC, Social, Category Marketing, Operations, and global TikTok teams to ensure smooth execution. 
  • Monitor KPIs (GMV, GMV/hour, ROAS, CAC, retention), reporting performance and actionable insights to leadership to improve engagement and conversion. 
  • Track TikTok Shop trends, competitor strategies, and platform updates to keep SharkNinja ahead. 

 

Skills & Experience 

Essential 

  • Proven experience in e-commerce, digital marketing, or social commerce 
  • Highly organised, with the ability to manage multiple projects and meet deadlines in a fast-paced environment. 
  • Excellent communication, stakeholder management, proofreading, and attention to detail. 
  • Analytical mindset with experience in data-driven decision-making. 
  • Comfortable working with performance dashboards and marketplace metrics 
  • Experience building sales/GMV forecasts and reporting against them. 

 

Desirable 

  • Previous people management experience 
  • TikTok Shop/affiliate marketing experience  

 

#LI-HYBRID

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day.  Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.  

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. 

Learn more about us:  
Life At SharkNinja  
Outrageously Extraordinary 

SharkNinja Candidate Privacy Notice

 

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com

Frequently Asked Questions

Is the salary disclosed for the Digital Merchandising Manager position at sharkninjaoperatingllc?
The salary for this Digital Merchandising Manager role at sharkninjaoperatingllc is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Digital Merchandising Manager position at sharkninjaoperatingllc located?
This Digital Merchandising Manager role at sharkninjaoperatingllc is based in London, United Kingdom. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Digital Merchandising Manager at sharkninjaoperatingllc belong to?
This Digital Merchandising Manager position is part of the 30000 - DTC Digital Experience department at sharkninjaoperatingllc. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Digital Merchandising Manager position at sharkninjaoperatingllc?
Click the "Apply Now" button on this page. You will be redirected to sharkninjaoperatingllc's official application portal hosted on greenhouse where you can submit your application directly.
When was the Digital Merchandising Manager job at sharkninjaoperatingllc posted?
This Digital Merchandising Manager position at sharkninjaoperatingllc was posted on Aug 5, 2026. Apply as soon as possible — early applications are often reviewed first.
Digital Merchandising Manager
sharkninjaoperatingllc
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