Digital Marketing Specialist

Winning the race to bring new healthcare products safely to a waiting world drives Rapid Micro Biosystems (RMB) to combine today’s innovative technologies as never before. Your career at RMB puts you at the center of diverse global teams that span robotics, AI, Machine Learning, imaging, microbiology, and more, re-shaping how urgently needed pharmaceuticals are made, tested, and released for decades to come. The sky’s the limit. Careers at RMB are fast-moving, with the high growth you’d expect from a world leader in microbiology automation. Advancement at RMB affords an opportunity to achieve your personal goals and develop your passions, in an inclusive environment where every employee has the resources and opportunities to hone their skills. You’ll do more, learn more, and have the ability to make a profound impact on our business. The Digital Marketing Specialist is primarily responsible for developing, implementing, and optimizing online marketing campaigns across multiple digital channels to drive brand awareness, engagement, and conversions. Promoting Rapid Micro Biosystem’s products and services online via blogs, social media and website content. Responsible for daily management of the Rapid Micro Biosystem’s website, integrating our digital activities seamlessly in an omnichannel, customer-centric approach for a unified and consistent customer experience. Monitoring online consumer behavior and working within the marketing team to create targeted campaigns to increase site traffic and sales. Research market trends and create/optimize digital campaigns. Clear understanding of inbound marketing, SEO principles, paid media, and lead generation and lead nurturing strategies. A creative team player with a passion for digital marketing who is a pivotal part of our marketing team.