Digital Content Producer
nexstar
Digital Content Producer
nexstar· Nexstar Media Inc.
About this role
WFLA News Channel 8 is looking for a video-savvy Digital Content Producer with top-notch writing skills who thrives in a fast-paced environment and has a vision for what news and other content can and should be on digital, social and streaming platforms.
WFLA digital producers are leaders in the newsroom. They enterprise and develop quality original content that follows the highest journalistic standards. They’re storytellers who are plugged into the community and crush it when it comes to social listening.
The person who joins us in this position will have an audience-first approach in producing and sharing WFLA.com content across all platforms including the News Channel 8 CTV app.
Our digital producers are at the core of the flow of information. They are in contact with members of our community and are key in communicating information out to the entire newsroom.
RESPONSIBILITIES
- Produce audience-first, engaging storytelling through digital articles, videos, social media, push alerts, live streams, and interactive elements
- Social listening: monitor social chatter and track trending stories via Chartbeat, Google Trends, and our social media platforms; report findings to newsroom
- Urgently and aggressively report news online as it happens
- Focus on accuracy and balance in stories and social content through copy editing and training of staff
- Produce and/or edit videos for WFLA.com digital and streaming platforms
- Generate web traffic through Search Engine Optimization best practices, website management, app management, push notifications, and application of advanced social media skills
- Work with all newsroom team members on content coverage and digital-broadcast coordination
- Use digital and social analytics to inform editorial decisions
- Implement best practices on WFLA digital, streaming, and social media platforms
- Other duties as assigned by Manager
Requirements and Skills:
- Two years of experience in digital content and journalism
- Strong multi-tasking abilities
- Organized, technical problem solver and quick decision-maker
- Capable of researching, interviewing, and writing original news articles
- Knowledge of SEO best practices and AP Style
- Enjoys working in teams and has excellent interpersonal skills
- Ability to learn new technology and applications independently and quickly
- Strong communicator
- Some schedule flexibility (nights, weekends, early mornings)
- Regularly meets measurements of success
- Understanding of Adobe Analytics; Chartbeat experience a plus
- Proficiency in MS Office; HTML experience a plus
- Basic proficiency in the Adobe suite a plus
Frequently Asked Questions
Is the salary disclosed for the Digital Content Producer position at nexstar?
The salary for this Digital Content Producer role at nexstar is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Digital Content Producer position at nexstar located?
This Digital Content Producer role at nexstar is based in FL, Tampa. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Digital Content Producer role at nexstar full-time or part-time?
This is listed as a Full time position. It is posted as a Digital Content Producer role in the Nexstar Media Inc. department at nexstar.
Which team or department does the Digital Content Producer at nexstar belong to?
This Digital Content Producer position is part of the Nexstar Media Inc. department at nexstar. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Digital Content Producer position at nexstar?
Click the "Apply Now" button on this page. You will be redirected to nexstar's official application portal hosted on workday where you can submit your application directly.
When was the Digital Content Producer job at nexstar posted?
This Digital Content Producer position at nexstar was posted on Aug 19, 2026. Apply as soon as possible — early applications are often reviewed first.
Digital Content Producer
nexstar
You'll be redirected to nexstar's official application page on Workday.