Project Manager
lindtspruengli
Customer Category Specialist
lindtspruengli· Lindt & Sprüngli (Espana) SA
About this role
Lindt & Sprüngli Portrait
At Lindt Iberia, we are looking for a Customer Category Specialist.
This role acts as a strategic consultant to our Key Account Managers and retail partners, using data to optimize the "4Ps" (Product, Placement, Price, Promotion) and ensuring Lindt’s premium portfolio meets the specific needs of each customer’s shopper profile.
As a part of your main accountabilities will be:
Integrated Insights: Merge market-level data (NielsenIQ/Circana/Kantar) with retailer-specific data (Datahsaring/Loyalty cards, Retailer portals) to identify unique growth levers for each account.
Tailored Customer Strategic Plans: Develop and implement category growth plans for key retailers based on their specific shopper, loyalty data, and mission-based behaviors.
Joint Business Planning (JBP) Support: Provide the analytical pillar for JBP meetings, delivering insights that position Lindt as the "Category Captain" or preferred strategic partner.
Category Management Leadership at Shelf: Lead and execute end-to-end Category Management projects directly at the shelf. This includes designing and defending data-driven planograms that optimize the shopper navigation, improve brand visibility, and ensure Lindt’s premium positioning.
Strategic Distribution Growth: Proactively identify distribution gaps at a granular level (by SKU, by cluster, or by retailer). Responsible for building the business case and "fighting" for new listing opportunities, ensuring Lindt’s innovations and core range have the right presence to capture maximum volume and market share.
Shopper Path-to-Purchase: Analyze the shopper journey within specific retail environments to optimize touchpoints, from digital catalogs to secondary placements in-store.
Promotional Effectiveness: Execute deep-dive evaluations of customer-specific promotions to identify high-performing mechanics and optimize future trade spend.
Competitor Benchmarking: Monitor competitor execution and performance at a customer level, identifying defensive or offensive tactical opportunities.
Requirements
Experience:
- 3 years of experience in Category Management or Shopper Insights within the CPG industry.
- Experience working directly with (or for) major retailers, understanding their internal KPIs and data platforms.
- Track record of successfully influencing retail buyers through data-backed category stories.
Tools
- Advanced Retailer Data: Proficiency in retailer-specific portals (e.g., LCRM, Retail Link, Symphony) and syndicated data (NielsenIQ/Circana).
- Technical Stack: Expert Excel and PowerPoint skills are mandatory; experience with Power BI is highly valued.
- Space Management: Professional use of planogramming software.
Frequently Asked Questions
Is the salary disclosed for the Customer Category Specialist position at lindtspruengli?
The salary for this Customer Category Specialist role at lindtspruengli is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Customer Category Specialist position at lindtspruengli located?
This Customer Category Specialist role at lindtspruengli is based in Lisbon, Portugal. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Customer Category Specialist role at lindtspruengli full-time or part-time?
This is listed as a Full time position. It is posted as a Customer Category Specialist role in the Lindt & Sprüngli (Espana) SA department at lindtspruengli.
Which team or department does the Customer Category Specialist at lindtspruengli belong to?
This Customer Category Specialist position is part of the Lindt & Sprüngli (Espana) SA department at lindtspruengli. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Customer Category Specialist position at lindtspruengli?
Click the "Apply Now" button on this page. You will be redirected to lindtspruengli's official application portal hosted on workday where you can submit your application directly.
When was the Customer Category Specialist job at lindtspruengli posted?
This Customer Category Specialist position at lindtspruengli was posted on Sep 9, 2026. Apply as soon as possible — early applications are often reviewed first.
Customer Category Specialist
lindtspruengli
You'll be redirected to lindtspruengli's official application page on Workday.