CRM Planning Manager - 8 months FTC

storiogroup· Analytics & BI, CRM and Central Planning
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📍 Amsterdam, NLFixed term contract

About this role

Make Your Mark as a CRM Planning Manager at Storio group

About the role.

We are looking for a CRM Planning Manager to lead a team of three Senior Specialists driving repeat engagement and lifetime value for seven million European customers. Reporting to the CRM Director, you will oversee contact strategies, campaign roadmaps, and channel optimization across email, direct mail, and package inserts.

You will focus on advancing our cross channel communications toward a 1:1 personalized customer experience. Working alongside CRM Operations, Product Marketing, Customer Analytics, and Creative teams, you will help shape how we connect with our customers and build long term loyalty across all owned touchpoints.

    How you embrace curiosity daily.

    • Guide and empower a team of three Senior Specialists to define contact strategies, campaign roadmaps, and creative briefs.

    • Orchestrate an integrated contact strategy across email, direct mail, and inserts aligned with wider business goals.

    • Oversee the email calendar and offline channel yearly plans to ensure timely delivery of all campaigns.

    • Shift newsletter strategy toward value driven storytelling while reducing reliance on promotional offers.

    • Test and deploy AI capabilities within Braze alongside the CRM Operations Manager for tailored communications.

    • Build a continuous test and learn culture with Customer Analytics to uncover insights into customer behaviors.

    How you make your mark.

    • Elevate personalization across all owned channels to improve engagement, conversion rates, and lifetime value.

    • Align Central Planning, Product Marketing, and Brand priorities into cohesive cross channel execution.

    • Optimize segmentations, offer structures, messaging mechanics, and send timing across all customer touchpoints.

    • Partner with Analytics and Machine Learning teams to build scalable, highly relevant customer experiences.

    • Provide calm leadership during critical peak periods in November and December to manage real time adjustments.

    What you bring to the team.

    • Breadth of CRM experience within a fast paced ecommerce environment.

    • Experience of direct team leadership and line management experience.

    • Strong analytical capabilities with a track record of using customer data to shape commercial strategies.

    • Deep understanding of email and mobile creative requirements, industry trends, and channel best practices.

    • Proven ability to collaborate cross functionally with Analytics, Creative, Brand, and Commercial teams.

    • Full professional fluency in written and spoken English.

    What sets you apart.

    • Specific prior experience in dedicated CRM planning or integrated marketing planning roles.

    • Practical experience working with the Braze customer engagement platform.

    • A degree or formal qualification in Marketing, Business Administration, or a related field.

Frequently Asked Questions

Is the salary disclosed for the CRM Planning Manager - 8 months FTC position at storiogroup?
The salary for this CRM Planning Manager - 8 months FTC role at storiogroup is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the CRM Planning Manager - 8 months FTC position at storiogroup located?
This CRM Planning Manager - 8 months FTC role at storiogroup is based in Amsterdam, NL. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the CRM Planning Manager - 8 months FTC role at storiogroup full-time or part-time?
This is listed as a Fixed term contract position. It is posted as a CRM Planning Manager - 8 months FTC role in the Analytics & BI, CRM and Central Planning department at storiogroup.
Which team or department does the CRM Planning Manager - 8 months FTC at storiogroup belong to?
This CRM Planning Manager - 8 months FTC position is part of the Analytics & BI, CRM and Central Planning department at storiogroup. See the full job description for more information about the team structure and responsibilities.
How do I apply for the CRM Planning Manager - 8 months FTC position at storiogroup?
Click the "Apply Now" button on this page. You will be redirected to storiogroup's official application portal hosted on lever where you can submit your application directly.
When was the CRM Planning Manager - 8 months FTC job at storiogroup posted?
This CRM Planning Manager - 8 months FTC position at storiogroup was posted on Sep 14, 2026. Apply as soon as possible — early applications are often reviewed first.
CRM Planning Manager - 8 months FTC
storiogroup
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